31 May

Apple’s New Store Layout: Tangled.

Much has been made about Apple Store redesign which now features iPads beside each product. It is clever, on-brand, and interactive / educational in way that little-else could be. I really admire Apple’s effort to rethink the physical store and experience according to their product line.

However, it comes across as very cluttered… and it speaks to a pain any tech-geek feels: too many cords, wires, etc. The wiring detracts from the sleekness & sexiness of the devices.

Here are a couple pictures from MacStories who has dozens of images:

I applaud Apple for the effort and creativity. But the simplicity somehow creates too much complexity.

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