19 June

Game of Thrones + Facebook

I saw this sponsored post atop my Facebook feed the other day:
- 64 Facebook friends like Game of Thrones
- 1 of those is Mark Zuckerberg
- I had not yet liked Game of Thrones, despite thinking its the single best show on television

It’s a reminder that:
- Cocial relevance is powerful
- Klout as a concept is extra powerful (Mark Zuckerberg as a Game of Thrones fan carries a little more weight!)
- Content is still king. Great content will draw large, connected audiences (64 friends are fans – most within a 7 hour window)
- Game of Thrones on Facebook has grown rather strongly – adding 100,000 fans / week, 250,000+ likes / day, and improving their reach ratio

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