Think Weather.com Considers Its New iPhone App Important?
Submitted by Ryan Spoon on April 14, 2009 1:43 pmComments
Jumping out on a limb… but when a company:
1. dedicates 33% of the above-the-fold real estate
2. replaces ad inventory with in house promotions
You can consider it a strategic priority!
The question remains, however, with Weatherbug and other successful weather iPhone Apps available, why:
1. it took so long to create an iPhone app
2. what the differentiating feature set is… is there really a compelling reason to have me move off Weatherbug? (answer: no)

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