Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

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Article Archive for June 2009

The Market Responds to Palm Pre and iPhone 3GS, Differently
June 8, 2009 – 9:58 pm | 782 Comments
The Market Responds to Palm Pre and iPhone 3GS, Differently

On a day when data was released surrounding the Palm Pre’s launch and Apple announced the iPhone 3GS, the clear loser was the Palm Pre and its carrier.
Palm: -6.5%
Sprint: -2.9%
Apple: -0.6% (rebounded from -3% after …

Tweetmeme’s Meteoric Rise Reveals Twitter’s Search Issue
June 8, 2009 – 8:51 pm | 363 Comments
Tweetmeme’s Meteoric Rise Reveals Twitter’s Search Issue

Techmeme has become one my primary navigational sources for daily reading / news (others include email, Google RSS, Facebook, NYTimes, TechCrunch, etc). Twitter isn’t yet there because it is simply too noisy to be efficient. …

Twitter Media Campaign: Followers, Custom Twitter Widget & Promotion
June 6, 2009 – 2:02 pm | 289 Comments
Twitter Media Campaign: Followers, Custom Twitter Widget & Promotion

Twitter is a powerful marketing lever for communications, traffic acquisition and user interaction (read more here). But to leverage Twitter, the fact is that you need to build a following… a task that is particularly …

My Favorite Facebook Friend Recommendation
June 4, 2009 – 4:53 pm | 34 Comments
My Favorite Facebook Friend Recommendation

Unfortunately, as much as I wanted to befriend this anonymous user – Facebook won’t let me… It’s also unfortunate because I wanted to give him / her this Prius ‘Air’ Freshner:

Facebook friend ‘suggestions’ seem to …

Facebook Ads for Pages Now Include “Become a Fan” Links
June 3, 2009 – 10:09 am | 200 Comments
Facebook Ads for Pages Now Include “Become a Fan” Links

Facebook Pages are powerful ways to communicate with users, customers and fans… but the power is predicated by the size of its audience (a lesson well demonstrated by Twitter). Thus, it’s a natural move for …

Bit.ly Adds ‘Pass Through’ Metrics – Hugely Valuable
June 1, 2009 – 9:13 pm | 261 Comments
Bit.ly Adds ‘Pass Through’ Metrics – Hugely Valuable

I have written before that data around referral traffic could be a business model for both Twitter and Friendfeed. And as Twitter’s growth accelerates, I believe this more than when I wrote the article one …

Toyota Prius Harmony Commercial is a Winner
June 1, 2009 – 8:37 pm | 339 Comments

I consider myself evironmentally aware (my fiance Anette works at SunRun and I commute in a 100mpg Honda Ruckus)… but I am certainly not an ‘environmentalist’ (I also drive an eight-seater SUV). Yet it’s the …