Article Archive for July 2009
InsideFacebook’s PageData tool is useful in understanding trends in Facebook usage, marketing and pop-culture. It is also a powerful way to track a brand’s success on Facebook – and if they are engaging in marketing …
My sister Randi Spoon is a very talented fashion designer. She just graduated from Syracuse University and their College of Visual and Performing Arts. Her portfolio is now available on her new website, RandiSpoon.com. Enjoy:
This week, as world records crumble at swimming’s World Championships in Rome, Gemma Spofforth took home a gold medal and a world record in the 100 meter backstroke (today she is competing in the 200 …
Great blog post from Flurry about the ecosystem of iPhone Application developers and how it differs from other mobile storefronts: “Rise of the New Middle Class – Indie iPhone App Developers, Part I“. If you …
In less than a week, Youtube’s hit video “JK Wedding Entrance Dance” has been viewed over seven million times (and nearly 1.5m times in the last 24 hours).
So what does that look like on …
Much has been made of YouTube’s ability to monetize… but the most viewed video of the week (the JK Wedding Entrance Dance) clearly drove sales – boosting Chris Brown’s ‘Forever’ into the seventh most purchased …
I write a lot about Starbucks and their social media activity – in part because I drink a lot of their coffee and in part because they are one of the best big brands doing …
I regularly write about trends in online advertising and the aggressive roles that Apple and ESPN in particular have taken with innovative, rich-media units.
It seems as though rich take overs are occurring in two …
Each month, I look forward to reading AdMob’s detailed ‘Mobile Metrics’ report. It is a comprehensive report of mobile usage by geography, device, OS, and so forth – and based on the size of AdMob’s …
MLB.com’s At Bat 2009 iPhone App released a major update today that allows subscribers of both MLB.tv and the MLB At Bat app to stream all regular season games via the iPhone. Until today, At …
Even if a small change, it is telling that TechCrunch has added a Tweetmeme “retweet” counter to their homepage… directly beneath the comments counter (and visually more powerful). It is also telling that the reteweet …
Starbucks was named the “Most Engaged Global Brand” in Charlene Li’s ENGAGEMENTdb study. I have written about Starbucks as a leading example of Facebook marketing (“A Lesson in Facebook Marketing and Engagement“) – this …

