Article Archive for August 2009
Facebook’s newsfeed is a powerful lever to message users / fans, reach larger audiences and drive traffic. Like any marketing efforts, positioning and timing are important elements (a good reason to use services like Bit.ly …
While you might disagree with Yelp’s method of getting their new iPhone Application upgrade through Apple’s review process – the fact remains that Yelp has innovated and pushed the boundaries from a consumer, development and …
If you have visited TechCrunch today, you likely noticed the Meebo chat integration in the page footer. The Meebo bar allows users to connect via Facebook, AIM, and other popular clients. It also acts as …
Facebook now allows Page owners to create Facebook Ads that allow users to “Become a Fan” directly in the unit. It is a natural move since adding fans is a priority for social media marketers …
Rails Rumble 2009 concluded yesterday at 5:00pm pst. About 250 teams submitted their 48-hour projects and the early results look great (here’s an excellent write / thread on Hacker News). Judging for the event begins …
Rails Rumble 2009 has eight hours remaining – all sites must be checked in and working by 5pm pst. In the last hour, nearly 600 commits were checked in as teams race to get finish …
In preparation for Lifetime’s season premier of Project Runway, PerezHilton.com ran its standard background ad unit alongside integrated, rich IAB units. The unique part of this campaign, however, was how Perez removed the blog’s standard …
If you live in San Francisco and love coffee, you likely know about Blue Bottle Cafe – it is arguably the best coffee in the city, has a rabid fanbase and was made famous by …
Tonight, Rails Rumble 2009 kicked off. Here is a sneak peak of what is being worked on at the Dog Patch Lab:
Though it seems like a relatively minor change – this is a significant change / win for marketers who actively use Twitter and Facebook Pages. Users have been able to send their Twitter posts into …
Tonight, two teams will be kicking off the 2009 Rails Rumble from the Dog Patch Lab at Pier 38 in San Francisco. The two teams are competing in a nation-wide Ruby on Rails contest that …
Erik Qualman of Socialnomics has put together a great video called “Social Media Revolution”. Worth watching and then checking his datapoints and footnotes (a couple of which I included below):
