Very excited to welcome Stickybits to the Polaris portfolio and to Dogpatch Labs (both New York and San Francisco). Founded by both Billy Chasen and Seth Goldestein, Stickybits are unique bar codes that can be attached to physical objects and read / shared with mobile devices. You can print off barcodes at Stickybits.com or order a booklet of stickers on Amazon.

How do Stickybits work?
1. Place the sticker on something (like a card or a flyer)
2. Scan the sticker with the free iPhone and Android apps
3. Attach digital “bits” to it (video, photo, music, etc)

The creative possibilities are endless and, when it officially launches at South-by-Southwest next week, we are all excited to see what users come up with. Here is a relatively uncreative example in action: I attached a Stickybit to my laptop – you can scan this specific barcode to see a photo and video of it… or to add bits yourself:

More about Stickybits and the launch:
TechCrunch:The Secret Lives Of Objects: StickyBits Turn Barcodes Into Personal Message Boards
Peter Flint: Introducing Stickybits
DogpatchLabs.com: The Launch of Stickybits

A ‘matchbook’ of Stickybits (order yours on Amazon!)

Stickybits.com: Register, Login, Track & Share

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