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“Clever” Email Marketing of the Day

Submitted by on March 18, 2010 – 10:27 am402 Comments

Celebrating Tiger Wood’s ‘comeback’ to the PGA Tour, TGW.com ran a clever promotional campaign: receive free shipping on all NIKE golf products for the 24 hours following Tiger’s announcement.

Nike, who recently pulled Tiger Woods from the relaunched NikeGolf.com, did not run as aggressive a campaign… in fact, Tiger is still not included on the website:

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