Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

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Article Archive for June 2010

What Happens When Using the iPad Outdoors….
June 11, 2010 – 4:35 pm | 89 Comments
What Happens When Using the iPad Outdoors….

I love the portability of the iPad and frequently use it to work / do email / surf the web outdoors. This is what happens when the weather is decent:

Is NYC The Next Silicon Valley? CNN Looks to Dogpatch Labs
June 10, 2010 – 10:08 am | 676 Comments
Is NYC The Next Silicon Valley? CNN Looks to Dogpatch Labs

As Internet Week New York kicks off next week, CNN visited Dogpatch Labs New York to understand how New York’s growing tech scene compares to Silicon Valley’s.

Google.com Certainly Looks Different
June 10, 2010 – 6:31 am | Comments Off
Google.com Certainly Looks Different

Google’s new homepage looks much different than their old, clean and simple homepage. The difference and opportunities for customization are a bit shocking and:

Quick Hits: Dogpatch Labs, Living Proof, JibJab & StickyBits
June 9, 2010 – 12:16 pm | 757 Comments
Quick Hits: Dogpatch Labs, Living Proof, JibJab & StickyBits

A few Dogpatch Labs / Polaris related updates – which I typically try to bundle together!
1. Dogpatch Labs New York featured on CNN

Lightweight Product Progression – Facebook Events as an Example
June 7, 2010 – 11:48 am | 246 Comments
Lightweight Product Progression – Facebook Events as an Example

User acquisition and customer lifecycle / progression is often measured with funnels and segmentation studies (interested in more? take a look at KissMetrics – a Polaris company). It is not a big stretch – but …

Foursquare Teams Up with NBA for Lakers / Celtics Finals
June 3, 2010 – 1:28 pm | 344 Comments
Foursquare Teams Up with NBA for Lakers / Celtics Finals

It’s part Foursquare, part Fanpulse and part ESPN / vintage InGameNow:
Foursquare has teamed up with the NBA to award Celtics and Lakers badges to fans who ‘check in’ tonight and shout either “Go Lakers” or …

Facebook Testing New Notification Types?
June 3, 2010 – 10:52 am | 759 Comments
Facebook Testing New Notification Types?

Facebook appears to be testing new notification settings and formats. As you can see in the below screenshot, the typical notification is rather straightforward: “Jon Doe likes your photo” – where the name links to …

Facebook’s Gift Ad Units Now Feature Friends’ Gifts, Messages
June 2, 2010 – 8:38 am | 420 Comments
Facebook’s Gift Ad Units Now Feature Friends’ Gifts, Messages

Facebook’s gifting ad units have been around since the fall of 2009 – but it appears that Facebook has added functionality to the unit that displays gifts and messages shared between your friends. This change …