Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

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Article Archive for July 2010

Amazon Kindle: Buy Once, Read Anywhere
July 31, 2010 – 3:07 pm | 243 Comments
Amazon Kindle: Buy Once, Read Anywhere

I have written before about Amazon’s Kindle Ad Units – which are usually excellent. Here is the latest – and you will notice the similarity in prior units. Nevertheless, I love the tagline “Buy Once, …

Facebook Newsfeed Split Into: Status, Questions, Pictures & Links
July 29, 2010 – 8:19 pm | 199 Comments

As Facebook has rolled out their new Facebook Questions product – they have altered the core “news feed” posting tool.
Perhaps it is an effort to drive traffic to Questions by placing it “in the …

4 Keys to Facebook Page Marketing: Authenticity, Consistency, Regularity and Engagement
July 29, 2010 – 8:29 am | One Comment
4 Keys to Facebook Page Marketing: Authenticity, Consistency, Regularity and Engagement

I apologize for posting hurriedly and therefore without much context / commentary… nevertheless, the Altimeter group release this report, “The 8 Success Criteria for Facebook Page Marketing.”
As if often the case with guiding principles, …

Flipboard: The Best Way to Read Hacker News
July 28, 2010 – 7:19 am | 240 Comments
Flipboard: The Best Way to Read Hacker News

A reminder from the uber-popular Flipboard iPad App: design and UE/UI can alter an entire experience. Using Flipboard, you can read Hacker News as a magazine… and its beautiful, fun and social. It is the …

Facebook Like Browser Extension Brings Likes, Social Graph to Every Webpage
July 27, 2010 – 8:39 am | 254 Comments
Facebook Like Browser Extension Brings Likes, Social Graph to Every Webpage

As we await the long-rumored and supposedly forthcoming Facebook bar, Facebook developer Matt Kelly used Greasemonkey to bring Facebook Likes to any web page. The browser extension does two things… and each very well: “Facebook …

Congratulations to LearnBoost
July 26, 2010 – 9:38 am | 736 Comments
Congratulations to LearnBoost

Dogpatch Labs San Francisco resident LearnBoost announced today that they have raised $975,000 in seed funding. LearnBoost is an online gradebook for teachers. The product is remarkably slick, integrates with Google Apps and functions both …

When Will iOS 4 Hit The iPad??!
July 25, 2010 – 12:41 pm | 624 Comments
When Will iOS 4 Hit The iPad??!

… So when does iOS 4 arrive for the iPad?
… And why is the gap between releases (iPhone vs iPad) so significant?
I ask because, even as an active iPad fanboy, it really bugs me. …

Predators Uses Facebook Connect to “Blow Up Your Friends’ Heads”
July 23, 2010 – 8:58 am | 356 Comments
Predators Uses Facebook Connect to “Blow Up Your Friends’ Heads”

This is one of the more creative and fun Facebook Connect implementations. Predators – a surprisingly good movie, promise! – launched a Facebook viral campaign in conjunction with their national launch two weeks ago (opened …

Email notifications & engagement from SlideShare and Digg
July 21, 2010 – 1:32 pm | 707 Comments
Email notifications & engagement from SlideShare and Digg

Last week I wrote about email as a vehicle to drive user engagement.
Here is another good example from SlideShare. Earlier this week I posted a presentation on paid search best practices from a recent …

7 Search Engine Marketing Best Practices
July 19, 2010 – 9:27 am | 39 Comments
7 Search Engine Marketing Best Practices

At Dogpatch Labs, we try to host at least one event a week – whether it be formal or informal, social or academic, large or small. Last week we hosted a session on search engine …

Dogpatch Labs Covered in Wall Street Journal
July 19, 2010 – 7:49 am | 72 Comments
Dogpatch Labs Covered in Wall Street Journal

The Wall Street Journal’s Venture Capital Dispatch blog recently covered Dogpatch Labs: At Dogpatch, Polaris Unleashes Its Inner Angel.

YouTube’s HTML5 Mobile Site Aims to Drive ‘Home Screen’ Adoption
July 19, 2010 – 6:49 am | 657 Comments
YouTube’s HTML5 Mobile Site Aims to Drive ‘Home Screen’ Adoption

Last week YouTube Mobile adopted HTML5… it wasn’t long ago that Apple touted YouTube as the iPhone’s original launch partner (via a native application). Their adoption of HTML5 is yet another indication that it is …