Just last week, I wrote about Facebook and Chick-fil-A’s new direct response ads. Other units are starting to pop-up and this example is particularly interesting.
The ad is for a “Free Can of Rockstar” Energy …

Whew, we were busy laboring over Labor Day weekend, and so Dogpatch Labs we has news to share:
Dogpatch Labs is expanding to Boston
Dogpatch Labs has expanded and officially opened space in Cambridge, Massachusetts. TechCrunch …

Cambridge MA – 9/9/09 – Polaris Venture Partners today announced that it is opening Dogpatch Labs Cambridge, which will be located at 222 3rd Street in Kendall Square.
Dogpatch Labs Cambridge follows the success of …

Currently at GigaOm’s Mobilize conference in mission bay (a location I am increasingly impressed by and excited about). It is a packed agenda covering devices, monetization, usage trends and so forth. More to come shortly
Update, …

Last week, Facebook unveiled their new Facebook Widgets suite with badges and boxes for profiles, fan pages, and photos. It is yet another indicator of Facebook focus on pages and off-Facebook.com activity. The widgets include …

In the days of social media, marketers and brands are continually focused on ‘going viral’ – gaining enough momentum on the web that it begins to spread organically and quickly. There are several ways to …

Facebook is testing several new Facebook Ad formats – recently rolling out surveys and ‘become a friend’ buttons inside the ad units. These are additional ways to brands and marketers to engage with their audience …

Facebook’s newsfeed is a powerful lever to message users / fans, reach larger audiences and drive traffic. Like any marketing efforts, positioning and timing are important elements (a good reason to use services like Bit.ly …

While you might disagree with Yelp’s method of getting their new iPhone Application upgrade through Apple’s review process – the fact remains that Yelp has innovated and pushed the boundaries from a consumer, development and …

If you have visited TechCrunch today, you likely noticed the Meebo chat integration in the page footer. The Meebo bar allows users to connect via Facebook, AIM, and other popular clients. It also acts as …

Facebook now allows Page owners to create Facebook Ads that allow users to “Become a Fan” directly in the unit. It is a natural move since adding fans is a priority for social media marketers …

Rails Rumble 2009 concluded yesterday at 5:00pm pst. About 250 teams submitted their 48-hour projects and the early results look great (here’s an excellent write / thread on Hacker News). Judging for the event begins …