Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

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Reebok’s Black Friday Promotion
November 27, 2011 – 7:50 pm | Comments Off
Reebok’s Black Friday Promotion

Can you tell that there is a sale?
Can you tell it’s Black Friday?
Even though this is a screenshot from Sunday evening?

Twitter’s Role in the NBA Lockout. Fascinating.
November 26, 2011 – 1:55 pm | 2 Comments
Twitter’s Role in the NBA Lockout. Fascinating.

Sports fans today got a Black Friday present: the 149 day NBA lockout is on the verge on ending.
And the result is a good thing for fans: the season will be 66 games (a better …

Let’s Not Blame Groupon for its Merchants’ Mistakes.
November 24, 2011 – 12:06 pm | One Comment
Let’s Not Blame Groupon for its Merchants’ Mistakes.

I Found the article, Groupon horror: Bakery must make 102,000 cupcakes, via Washington Post Social Reader app (written about here).

The bakery, based in Woodley, received 8,500 requests for a dozen cupcakes, far above the normally …

ESPN’s Twitter Integration Improving.
November 22, 2011 – 7:59 am | Comments Off

ESPN is getting closer! I have written a lot about ESPN’s usage – and potential usage – of Twitter. I have criticized and applauded. Here is an example of ESPN continuing to improve.

Merchandising: Put Your Best Foot Forward.
November 18, 2011 – 12:23 pm | 2 Comments
Merchandising: Put Your Best Foot Forward.

mer·chan·dis·ing/ˈmərCHənˌdīziNG/
Noun: The activity of promoting the sale of goods.

Evernote’s Clean Homepage. What to Learn.
November 17, 2011 – 6:03 pm | Comments Off
Evernote’s Clean Homepage. What to Learn.

I love Evernote. It’s one of the few products I use daily and on every device I own. I also love their homepage because it is super simple and focuses on two single actions: learn …

Twitter’s Activity Stream Speaks Specifically to Me
November 15, 2011 – 12:55 pm | Comments Off
Twitter’s Activity Stream Speaks Specifically to Me

I give Twitter a lot of credit for rolling out their new Activity Stream.
Sure, it’s quite ugly… that can be fixed.
And sure, it’s a glorified newsfeed / timeline… but it’s core to Twitter.

NBA.com Demonstrates Common Oversight of Mobile E-Commerce / Promotion
November 13, 2011 – 8:03 am | One Comment
NBA.com Demonstrates Common Oversight of Mobile E-Commerce / Promotion

If you read me regularly, you know that I have a major pet peeve around unoptimized (and often dysfunctional) mobile experiences. So often mobile is treated an extension of the web experience and that results …

Introducing Mixel
November 10, 2011 – 9:49 am | 50 Comments
Introducing Mixel

A Dogpatch Labs NYC and Polaris-backed startup, Mixel launched this morning. Using the iPad – Mixel lets you make, share and remix collages in a whole new way. You can download it in the app …

It’s Time for Facebook to Rethink Email.
November 9, 2011 – 7:35 am | 54 Comments
It’s Time for Facebook to Rethink Email.

I have no sense of the numbers – but the volume of ‘emails’ sent through Facebook’s Messages platform must be a scale comparable to the bigger email hosts (ie GMail). Sure the product, the usage …

MyFace. From FX’s The League.
November 7, 2011 – 10:50 pm | 3 Comments

The world’s first offline social network.
From FX’s The League. This is terrific.

Please excuse the poor quality… home video =)
And please excuse some slight profanity – but still kosher for TV!

Amazon’s Kindle Lending Club Makes the Already-Affordable Kindle Fire Even More Attractive
November 4, 2011 – 12:31 pm | 3 Comments
Amazon’s Kindle Lending Club Makes the Already-Affordable Kindle Fire Even More Attractive

In the last month alone, I have purchased three books on the Amazon Kindle store (I use the Kindle app on the iPad)… had Amazon’s new Kindle Lending Library program been live, I would have …