Vitaminwater has introduced its newest flavor: Vitaminwater Connect (named after Facebook Connect)… and they are giving away 100,000 free bottles of Connect to their 1.2 million Facebook fans. If you remember, over the last few …

I cannot tell if these are:
- new YouTube ad-units, or
- bizarre / sneaky advertiser units
… but they are appearing more and more across the Google AdSense network. The below screenshots are taken directly from advertisements …

For many, the Super Bowl is more about advertising than football (though last night’s game was far better than the ads). Last night was about integrated ad campaigns:
- In real-time, Dockers rain a Facebook premium …

You may have noticed that ads for the Google Nexus One have been appearing all over my site… perhaps due to my fanboy-like coverage! Today I noticed a new version of the 728×90 unit that …

Most iPhone apps do not come with warnings – but Doodle Jump, the #2 paid application by Lima Sky, has built an advertising campaign around the addictive gameplay: Be warned: this game is insanely addictive!” …

Earlier in the week, I got a lot of flack on Facebook for becoming a fan of the movie Dear John. I noted that it was for a purpose: my usual Facebook advertising and brand …

Aggressive ad campaign by SoBe Lifewater on SportsIllustrated.com that takes over almost all of the visible screen… but it is clever and unique enough that I can stomach the takeover (at least once or twice). …

NBC has been running ads on Facebook to promote the upcoming season of Chuck – airing tonight at 9pm. The ad use Facebook’s event units: you can RSVP to ‘attend’ the event. That RSVP then …

Gizmodo continues to be a great example of cutting-edge rich advertising units. As I have written before, they do a great job of laying out the site in a way that gives advertisers large, interactive …

Since when did Google become such a UI / UE powerhouse? From Chrome to their Extensions to the Android branding / packaging to their holiday cards, it seems like everything coming out of Google is …

There are a handful of websites that push the edge on rich ad units: the New York Times, Gizmodo, Yahoo and ESPN (to name a few). There are also a handful of brands that create …