Announcing Dogpatch Labs San Francisco Roster
May 10, 2010 – 4:59 pm | View Comments

We are excited to announce the newest Dogpatch Labs class here in San Francisco. It includes entrepreneurs and companies that have been part of the lab over the last few months and those that just …

Read the full story »
Web 2.0

Mobile

Advertising

Real-Time Web

Social Media

Home » Archive by Category

Articles in Gaming

Can the Apple iTV Bridge Family Room & Web? I’ll Bet So.
August 30, 2010 – 3:45 pm | View Comments

Fascinating chart on AlleyInsider this week noting that, for the first time ever, pay TV has lost subscribers. A little earlier in the week, the NYTimes argued that TV is changing (web, applications, on-demand) but …

Doodle Jump Goes Retina on iPhone 4
August 21, 2010 – 5:47 am | View Comments

No real news here – unless you are a huge Doodle Jump fan (one of the highest selling iphone apps of all time – and one of the biggest time sinks of all time).

Twitter’s Earlybird Launches Madden 11 for $39.99 on Buy.com; Sells Out But Doesn’t Translate to Twitter Followers
August 11, 2010 – 6:10 am | View Comments
Twitter’s Earlybird Launches Madden 11 for $39.99 on Buy.com; Sells Out But Doesn’t Translate to Twitter Followers

Yesterday was the launch of Madden NFL 11 (coverage here). Yesterday was also my first purchase through Twitter’s Earlybird.

Zynga’s Frontierville: 0.45 DAU / MAU (50% Better than #2 Farmville)
June 30, 2010 – 4:29 am | View Comments
Zynga’s Frontierville: 0.45 DAU / MAU (50% Better than #2 Farmville)

When Zynga launched Treasure Isle, I wrote about the economies of scale that enabled them to drive nearly 17,000,000 monthly active users in the game’s first 18 days… staggering figures. Zynga’s latest game, Frontierville, is …

Frontierville.com: A Strange Redirect to Facebook App
June 13, 2010 – 7:08 pm | View Comments
Frontierville.com: A Strange Redirect to Facebook App

Earlier this week Zynga launched their newest game Frontierville – it already has 1.3m monthly actives and 450k fans. While Frontierville’s gameplay inherits many of the best practices of its siblings, its domain behavior doesn’t. …

Live Streaming: Dogpatch Labs + Wild Pockets 2010 Game Jam
April 28, 2010 – 4:59 pm | View Comments

Tonight Dogpatch Labs is hosting Wild Pocket’s Bay Area Game Jam Workshop. Wild Pockets is one of the several new Dogpatch Labs residents moving in on May 1. Tonight’s workshop is being streamed live via …

Game Mechanics, Badges & eBay Feedback Ratings
April 23, 2010 – 7:12 am | View Comments
Game Mechanics, Badges & eBay Feedback Ratings

Thanks to the success of Foursquare, Booyah / MyTown and Zynga, “game mechanics”, “badges” and “leaderboards” have become cornerstones of any web marketer’s dialect and user-acquisition strategy.
What these three companies have done so well is …

Zynga’s Treasure Isle: Economies of Scale in a Social World
April 19, 2010 – 10:38 am | View Comments

There are two camps in the world of social gaming:
- One side thinks that it has been won outright by Zynga
- The other side believes that we are in the early innings of a nine-inning …

Farmville Defaults to Facebook Credits
March 10, 2010 – 6:56 pm | View Comments
Farmville Defaults to Facebook Credits

I encourage you to read Eric Eldon’s piece on InsideFacebook about how Facebook’s most popular game, Farmville, now defaults to Facebook Credits and Payments.
As location and geo dominate the blog headlines (Twitter, Foursquare, Gowalla), …

H&M Launches MyTown Integration & Ads; Facebook Sponsored Campaign
February 27, 2010 – 12:34 pm | View Comments
H&M Launches MyTown Integration & Ads; Facebook Sponsored Campaign

Earlier this week, MyTown released version 2.1 of their wildly popular mobile gaming app (unfortunately there is still no level 41). In addition to some very slick UI enhancements and clever game mechanics (such as …

Happy Island Promotes Facebook Credits in Marketing
February 21, 2010 – 3:54 pm | View Comments
Happy Island Promotes Facebook Credits in Marketing

It was a big week for Facebook Credits:
- Facebook Apps that Exclusively Use Credits Now Featured on Games Dashboard (Friday)
- Facebook’s Increasing Focus on Credits Prompts Developer Speculation (Thursday)
- PayPal Integration Shows Facebook Wants to …

Booyah’s MyTown: Reach Level 40 & Win
February 21, 2010 – 10:31 am | View Comments
Booyah’s MyTown: Reach Level 40 & Win

My recent ’strategy guide’ on Booyah’s wildly popular mobile game MyTown is strangely one of my most popular blog posts. Like the 1,000,000 other users who are actively using MyTown, I am addicted and believe …