MyTown is best described as Zynga meets Foursquare. Take the best aspects of social gaming (Zynga) and combine them with location based networking (Foursquare, Gowalla, Yelp) and you have MyTown: a game that awards points …

Most iPhone apps do not come with warnings – but Doodle Jump, the #2 paid application by Lima Sky, has built an advertising campaign around the addictive gameplay: Be warned: this game is insanely addictive!” …

I am very surprised to see that just three of the top twenty grossing iPhone Apps include in-app purchases:
- The Sims 3 (#5)
- Madden NFL 2010 (#8)
- Tap Tap Revenge (#13)

It’s no surprise that big brands represent a significant share of the iPhone’s top grossing iPhone applications. Here is another proof point: Electronc Arts itself represents seven of the iPhone’s twenty-five top grossing applications… each …

Microsoft clearly understands that the platform element of Xbox is as much a selling point as its game titles: in just the first week of being live, 10% of Microsoft’s Xbox Live subscribers connected their …

Last night I posted that over 650 million downloads have occurred on the Playstation Store. Today, a related and significant milestone was achieved on Xbox Live: 2 million users used Microsoft’s Facebook integration in the …

Before Apple enabled in-application purchases, the hot debate was whether or not revenue maximization came from charging for downloads (and limiting distribution) or through in-app advertisements (and hoping for continued engagement).
For game and music …

Facebook and Zynga in particular have become the center pieces for micro-transactions, social gaming and in-game purchasing habits… so much so that the activity on Microsoft’s Xbox Live and Playstation’s Playstation Store are often overlooked. …

I have been a Netflix subscriber for a few years – sometimes very active and other times ‘pausing’ my account. I was excited to have Netflix (finally) arrive on Playstation 3 because it is a …

Polaris portfolio company LOLapps has launched a new version of their website to conclude an active week where two of their new social games (Yakuza Lords and Band of Heroes) are the 8th and 9th …

This week, I wrote about the resurgence of billboard advertisements on 101 – spotlighting Droid, eBay, Zazzle, Yahoo and Zynga. While driving this morning, I captured this photo of Zynga’s billboard on 101 around Grand …

Last week, Apple announced In App Purchasing for free applications to Sell content, subscriptions and digital services.
Now, if you browse iTune’s Top Grossing applications, you will notice that they also display the most popular …