When Apple released iOS4, I wrote that the most overlooked functionality was the automatic calendar / event creator. Despite some flaws, it is a feature I use daily and it’s a natural tie between multiple …

I write a lot about “in the river” marketing – which is all about leveraging the power of existing, engaged traffic to deliver relevant, actionable messaging / marketing / promotions. You can see lots of …

One of the most powerful elements of mobile applications is ability to push notifications. Meanwhile, push notifications are rarely integrated / integrated well… and misuse is quite dangerous because it leads to consumer fatigue and …

There is nothing groundbreaking about what I am about to say… but: it is easy to overlook how simple and powerful making purchases with a single-click is.

As Facebook Places, Events, Groups, Photos, Mobile, etc begin to interact with each other, it is clear that a common thread: location and proximity. That’s why I was struck by the following test unit by …

I have two mobile application pet peeves:
1. when the first thing I see is a registration flow.
2. and when the registration doesn’t use Facebook’s steamlined flow.

Three visual reason why Facebook Deals shouldn’t be overlooked… despite being a day old and despite the large lead of Groupon and LivingSocial.

After reading the rave reviews, I traded in Twitter’s iPhone App for Tweetbot. It’s great – glossy, fast and customizable.

A little over a year ago, I wrote about Facebook’s post-logout promotion of Facebook Mobile – which helped to significantly increase iPhone usage (+20% in a week).

Meanwhile, another giant social / mobile player is …

For much of today, my blog was unaccessible because Media Temple had a far-reaching outage.
After unsuccessfully trying to reach my site, I was made aware of this through Twitter (why no email correspondence?)… with …

Below are two Facebook promotional units that I have seen more of:
1. Friends in City, State
2. Friends’ Popular Places

Search for “weather 94025″ on your mobile phone. What Google has done is very impressive.
First, the search result is overtaken with a weather forecast (similar to other ‘smart search’ categories like sports scores, news, …