Several social media best practices – particularly on Facebook – come from big consumer brands: Dunkin Donuts, Starbucks, Rockstar, Vitamin Water, etc. McDonalds is arguably the biggest brand, but….
Go to McDonalds.com and notice prominent links …

Earlier in the week, I got a lot of flack on Facebook for becoming a fan of the movie Dear John. I noted that it was for a purpose: my usual Facebook advertising and brand …

These days, sponsors might not like Tiger Woods… but TMZ sure does.
Steady at 3-4.5m daily pageviews, the news surrounding Tiger Woods over Thanksgiving doubled TMZ’s traffic, propelled them to the 51st most visited website, and …

Dogpatch Labs resident Appjet – makers of the the collaborative, realtime document editor EtherPad – has been acquired by Google. As announced on their blog, AppJet will be joining the Google Wave team and “the …

Just a few weeks ago, Modelinia live streamed the Heidi Klum Halloween Party through Facebook and Facebook Connect. Tonight is the Victoria’s Secret Fashion Show and Modelinia is doing a live stream on Facebook for …

I have been a Netflix subscriber for a few years – sometimes very active and other times ‘pausing’ my account. I was excited to have Netflix (finally) arrive on Playstation 3 because it is a …

Wendy’s has been advertising their new Bacon Deluxe burger which features four strips of Applewood bacon:

So unless you love bacon, why is this interesting? Because Wendy’s has been promoting the burger heavily in an interactive …

This clip from the office is great. And if you don’t find this funny, then you clearly aren’t as geeky as I am:

Two weeks ago, I wrote about Modelinia’s Facebook contest that gave creative fans the opportunity to spend Halloween with Heidi Klum at her famous Halloween Costume Party.
Tonight, everyone has the opportunity to spend Halloween …

Advertising Age has recently spent quite a bit of time dissecting the Jay Leno effect on NBC and viewership, ratings and advertising. For instance, “A 30-second spot in “Jay Leno” costs between an average of …

In his newest book, Eating the Dinosaur, Chuck Klosterman (my favorite current author) tackles reality, perception and voice. In describing the theme of the book, Klosterman says: “most of the core questions dwell on the …

Want to spend your Halloween with Heidi Klum at her famous Halloween costume party. According to OMG on Yahoo, “Heidi Klum loves Halloween. That’s why she throws a big costume party every year that all …