The New York Times Edmund Andrews’ “My Personal Credit Crisis” is a candid recap of how a respected economic reporter for a respected news source entered into the same world of subprime mortgages and credit …

Despite the big traffic and abilities to engage with consumers, some brands are still afraid of social media. Most grasp the power of social media (from blogging to widgets and from Facebook to Twitter), but …

Thursday’s New York Times profiled two messy and complex marketing cases that remind us how quickly things can change and how dangerous relying on any one revenue-stream or person can be:
1. The Los Angeles Dodgers …

For subscription services, one of the core business measurements is new / lost subscribers. Read the quarterly earnings transcripts for companies like Comcast and you will realize how much attention is paid to subscription and …

McDonalds has launched an advertising campaign alongside their new McCafe coffee line. You’ve likely seen the new McCafe spots during prime time television and today McDonalds overtook YouTube’s homepage (see screenshots below).
The campaign is interesting …

I spent the weekend at Syracuse University for my sister Randi’s Fashion Show. As part of Syracuse’s Fashion Design program, Randi put together an entire collection for her senior year - including concept, creation (sewing, …

While in Syracuse for Randi’s Senior Fashion Show, we went to a couple art galleries. At “The Warehouse Gallery: International Contemporary Art Center”, we came across this laughable sign:

“It doesn’t fit in a Rolodex…
Because it doesn’t belong in a Rolodex.”
The below video is hilarious and reminds me of the American Psycho scene where Christian Bale and his banker friends dissect one another’s business …

First Microsoft had Lauren. Now they have Giampaolo, a “technically savvy” twenty-something looking for a computer that fits his $1,500 budget (higher than Lauren’s $1,000 budget).
Because Giampaolo’s budget is higher, he is actually able to …

Q. “Who are they talking to?”
A. “No one…. and everyone!”
Not in the Twittersphere yet? Let Current explain how it works and give you etiquette tips:

Wait until the trade deadline approaches during the summer… as teams have battled through poor attendance, dwindling jersey sales, and so forth. Teams like the Detroit Tigers (payroll of $138m in 2008 - third behind …

My Starbucks Via samples arrived and that gave me a chance to do an instant coffee tasting / review. The video review is below (shot using my new Flip Mino HD… awesome). Even as a …