Announcing Dogpatch Labs Palo Alto & Europe
September 29, 2011 – 8:27 am | 349 Comments

In early September, we got the unfortunate news that the San Francisco Port Authority was closing Pier 38 (home to Dogpatch Labs San Francisco).

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How to Grow Your Brand on Twitter. 5 Overarching Guidelines. Tons of Examples.
January 15, 2012 – 9:45 am | Comments Off
How to Grow Your Brand on Twitter. 5 Overarching Guidelines. Tons of Examples.

Note: This article originally appeared on TechCrunch (“5 Ways for Startups to Grow Their Brands on Twitter”).
Last week I began an effort to answer those questions I get asked most frequently, starting with how to …

Facebook Testing “Listen” Buttons in the Ticker
December 21, 2011 – 8:37 am | 3 Comments
Facebook Testing “Listen” Buttons in the Ticker

Below is a screenshot of Facebook testing new listen buttons in the news ticker alongside music apps like Spotify.

Google+ Navigation Crowded with Google+ Promotions.
December 5, 2011 – 9:48 am | Comments Off
Google+ Navigation Crowded with Google+ Promotions.

Here’s the Google+ right column. It’s getting awfully crowded / busy and its one large promotion for Google+ functions / features:

Twitter’s Role in the NBA Lockout. Fascinating.
November 26, 2011 – 1:55 pm | 2 Comments
Twitter’s Role in the NBA Lockout. Fascinating.

Sports fans today got a Black Friday present: the 149 day NBA lockout is on the verge on ending.
And the result is a good thing for fans: the season will be 66 games (a better …

Facebook Rolls Out Subscribe to Comments. Improves Product and Promotes the Still-Hard-To-Find Subscribe Feature.
October 31, 2011 – 12:12 pm | 69 Comments
Facebook Rolls Out Subscribe to Comments. Improves Product and Promotes the Still-Hard-To-Find Subscribe Feature.

Facebook has begun integrating their new Subscribe functionality into Facebook Comments. It includes a small subscribe link next to each commenter’s name / icon that allows in-line subscription. That does a few things:

ESPN’s Grantland & Bill Simmons Show How Publisher Networks Can & Should Leverage Twitter
October 29, 2011 – 7:25 am | 4 Comments
ESPN’s Grantland & Bill Simmons Show How Publisher Networks Can & Should Leverage Twitter

I’ve written a fair amount about how publishers should be better leveraging Twitter, Facebook Subscribe, and social products… and even tailored it to verticals like sports.

Twitter Search May Surprise You
October 25, 2011 – 9:02 am | Comments Off
Twitter Search May Surprise You

Notice anything about the below screenshot of a Twitter search? Only two of the tweets actually contain the search query (“Peyton Hillis”)…. but all of the returned tweets are relevant and discuss “Peyton Hillis” on …

Facebook’s Bud Light Ad Unit: A Mini Fan Page
October 19, 2011 – 6:37 am | Comments Off
Facebook’s Bud Light Ad Unit: A Mini Fan Page

Almost exactly two years ago, Facebook introduced a series of new ad units around gifting, polling, liking, etc. Two years later, here is a view of the new Facebook Bud Light campaign – which is …

Ahead of Facebook’s F8, Changes Galore Roll Out
September 21, 2011 – 8:18 am | 390 Comments
Ahead of Facebook’s F8, Changes Galore Roll Out

Ahead of F8, Facebook has rolled out several changes … which is rather remarkable considering how many updates / features and how significant some are. To do it a couple days ahead of F8 is …

“So Far Facebook Has the Best Follower to Click Ratio”, Kevin Rose
September 20, 2011 – 2:47 pm | 462 Comments
“So Far Facebook Has the Best Follower to Click Ratio”, Kevin Rose

I recently touched on the potential importance of Facebook Subscribe, Facebook Subscribe: Opportunity for Publishers & Online Voices… and here is why Subscribe is important and not simply a “me too” product:

ESPN Brings Twitter into Fantasy Football App. Getting Closer.
September 13, 2011 – 7:52 am | One Comment
ESPN Brings Twitter into Fantasy Football App. Getting Closer.

In April, I wrote a response to Mark Cuban’s “Does ESPN.com have a Twitter Problem“. My premise was that Twitter is a huge, (relatively) under-utilized platform for ESPN to break news, engage with fans and …

Why Twitter Images Is Important (Screenshot)
August 22, 2011 – 5:37 am | 20 Comments
Why Twitter Images Is Important (Screenshot)

Twitter recently rolled out their native image product (with other media types apparently on the way). It’s a simple integration that makes a ton of sense from a product perspective… particularly for Twitter mobile.