Several social media best practices – particularly on Facebook – come from big consumer brands: Dunkin Donuts, Starbucks, Rockstar, Vitamin Water, etc. McDonalds is arguably the biggest brand, but….
Go to McDonalds.com and notice prominent links …

I encourage you to read Eric Eldon’s piece on InsideFacebook about how Facebook’s most popular game, Farmville, now defaults to Facebook Credits and Payments.
As location and geo dominate the blog headlines (Twitter, Foursquare, Gowalla), …

A big, exciting day for Brizzly (whom I have written about more than a few times!). Today they announce two major product launches:
1. Brizzly for the iPhone

Very excited to welcome Stickybits to the Polaris portfolio and to Dogpatch Labs (both New York and San Francisco). Founded by both Billy Chasen and Seth Goldestein, Stickybits are unique bar codes that can be …

When discussing marketing and product strategies, I sometimes come across as a broken record! One of things I preach is the power of change. A button’s color, an ad’s call to action, or the placement …

Vitaminwater has introduced its newest flavor: Vitaminwater Connect (named after Facebook Connect)… and they are giving away 100,000 free bottles of Connect to their 1.2 million Facebook fans. If you remember, over the last few …

Internet marketers used to optimize for the “first page” – in other words, being one of the top ten natural search results. While there was declining value with each search position, you could still derive …

Great stats from Facebook regarding the Olympic Hockey game yesterday afternoon:
Olympic Spirit: The sending of status messages on Facebook peaked Sunday at 2:29 pm PST and 2:54 pm PST during two significant goals in the …

Earlier this week, Dogpatch Labs was featured on VentureBeat. Assistant Editor Anthony Ha visited Dogpatch Labs San Francisco, met several of the entrepreneurs / teams, and sat down for an short tour and interview.
In the …

Earlier this week, MyTown released version 2.1 of their wildly popular mobile gaming app (unfortunately there is still no level 41). In addition to some very slick UI enhancements and clever game mechanics (such as …

As seen in the below screenshots, Facebook Widgets now feature and play video in-line (although I am not entirely sure that this is a new release – it is my first exposure to it). These …

According to Compete, January marked the month where Facebook passed Google in visits and Yahoo in Uniques… both are major accomplishments. Even if Compete’s data is not directly tracked – this is important directionally. In …