Articles in Social Media
Within a day of Facebook announcing their new Deals platform, Starbucks started advertising for their check-in rewards.
Retailer H&M is now doing the same: rewarding checked-in users with 20% their purchase. H&M has been an …
Today Facebook announced Facebook Messages, which bundles together email, chat and text messages to create a single communication stream: “The New Messages: Texts, chat and email together in one simple conversation.” If you haven’t watched, …
Social commerce sites like Gilt, Rue La La, ShoeDazzle, Groupon and LivingSocial have been among the leaders in ‘social marketing’… and they find success through relatively straightforward, sometimes simple products and promotions.
RockMelt has a rather big product marketing challenge: explain to users how their new, social web browser works. It is not overly complicated – but it is quite different from what users are accustomed to. …
Last week I wrote about two updates to Facebook Places: Deals (using Starbucks as an example) and Photo attachments. Those two somewhat combine when deals are redeemed.
If you haven’t seen an example yet: here …
Today Facebook shook up the local deals space with their Facebook Places announcement: the local deal platform which now competes directly with Foursquare, Yelp, Groupon, etc.
Facebook often uses their sidebar to promote other products and features:
- Image labeling
- The friend finder tool
- Facebook job openings
… etc
Earlier today, Facebook announced their Bing integration and the post on Facebook included a new Facebook commenting system. TechCrunch has since covered and confirmed that a larger commenting upgrade / system is coming.
Facebook has quickly become the largest sharing and storage platform for photos. It is in part because of the social desire to share, part because of the newsfeed and part because of the simple mobile …
Not previously known as a leading designer, Twitter has been on a roll with their latest iPhone app, iPad app, and New Twitter. Here is a good example of why – but with some learnings …
There’s lots of innovation currently around persistant headers, footers, and bars. I wrote about Quora’s notification ‘panel’ last week. You can also check out Apture (which I had been testing), Meebo, Wibya, etc.
The Social Network movie opens today (Yes: I loved it) and advertisements are appearing across the web.





