Articles in Social Media
Twitter search is becoming more intelligent and powerful.
Google Search is becoming more social.
And here’s an example of Facebook doing both:
When done effectively and appropriately – email is a marketer’s most powerful retention tool.
Here is an example from Facebook that demonstrates both effective and appropriate email marketing. The key: deliver different emails to different users …
I’ve written about the importance of using user-segmentation to deliver unique user / site experiences and email marketing. Here’s a brilliant example of Zynga’s Word With Friends (the mega-popular Facebook & mobile Scrabble game).
Obviously …
Most of my Twitter usage is through mobile (as I suspect is the case for many). So excuse me if this is old news
When you follow someone on Twitter, it immediately expands to reveal others …
Facebook has long clustered feed posts by type: friending people, changing profile pics, playing games, etc.
Here are two examples of Facebook clustering feed posts by content… which is a bigger & more important concept …
I write a lot about Facebook Deals and I start each post with something along the lines of: I am not sure what Facebook Deals will become, but I give Facebook a lot of credit …
Over the past couple days, I have been seeing the following ad units in my GMail accounts:
- the top sidebar ad is prominently separated from others
- it is in an entirely different treatment that includes …
I have written a fair amount about Google Plus and about how Google Chrome / Chrome extensions are changing my web behaviors. Lets put those two themes together… here are three great Google Plus Chrome …
It wasn’t long ago that Facebook rolled out their commenting system to off-Facebook publishers. They then enabled @ tagging within Facebook comments. And now it appears that they are enabling more robust content creation / …
This is powerful. And it happens to showcase my favorite brand, Dunkin Donuts… so of course I had to share it:
It’s been a year of chess moves between Google, Apple, Facebook and Twitter. For example, look at the last few weeks alone:
- Google+ launches as Google’s social effort (and its good)
- iOS5 is announced with …
