Articles in Sports
I write a lot about tailoring your web experience for the environments where it is (and can) be used. That is particularly important for mobile which has its own UI needs, requirements, opportunities and challenges.
You’re probably familiar with Vibram 5 Finger Shoes that have become somewhat popular. They became popular in part because they were so different, unique and noticeable. When someone wears a pair – you visually take …
By now you have surely heard of P90x – the ultra-popular home workout program that become famous for the never-ending infomercials. After the success of P90x, parent company Beachbody recently released P90x 2… and in …
Sports fans today got a Black Friday present: the 149 day NBA lockout is on the verge on ending.
And the result is a good thing for fans: the season will be 66 games (a better …
ESPN is getting closer! I have written a lot about ESPN’s usage – and potential usage – of Twitter. I have criticized and applauded. Here is an example of ESPN continuing to improve.
I am a sports nut. That shouldn’t be news if you follow me here or on Twitter / Facebook. I also spend my professional life on the web and looking at new technologies. In part …
In April, I wrote a response to Mark Cuban’s “Does ESPN.com have a Twitter Problem“. My premise was that Twitter is a huge, (relatively) under-utilized platform for ESPN to break news, engage with fans and …
I am both excited and proud to announce that beRecruited (the sports recruiting network I founded way back in 2000) has acquired Fanvibe (a former Dogpatch Labs and YCombinator company).
Yesterday, Li Na won the French Open and became the first Chinese tennis player to win a Grand Slam:
I write a lot about “in the river” marketing – which is all about leveraging the power of existing, engaged traffic to deliver relevant, actionable messaging / marketing / promotions. You can see lots of …
Between on-air promotion and daily feed interactions, ESPN is aggressively ramping their Facebook usage (perhaps they are watching the NBA’s success?).
