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Long Tail Analytics with Quantcast, Google Trends & Compete - Who Wins?

Saturday, June 21st, 2008 Posted in Web 2.0 | 1 Comment »

Google entered the public web analytics game yesterday by expanding Google Trends beyond search queries and into web traffic. Just a couple years ago, we had two options for web ... Read more..

Google AdSense Introduces 3rd Party Ads; Click Through Rates +2x

Saturday, May 24th, 2008 Posted in Web 2.0 | 1 Comment »

On Monday May 19th, Google notified AdSense publishers that they are now accepting 3rd party image and rich-media ads... a potentially significant upgrade considering that Google's image and video inventory ... Read more..

Google AdSense Optimization - Large Rectangle (336 x 280) up to 6x Better

Monday, May 5th, 2008 Posted in Web 2.0 | 3 Comments »

Last week, I made a relatively minor change to the AdSense units on this site and consequently have seen 3.5-6x better CPMs... a remarkable difference. On blog post permalinks, I ... Read more..

Google’s New AdSense Unit

Monday, April 7th, 2008 Posted in Web 2.0 | 2 Comments »

I've uploaded photos of various Google AdSense test units before - but I've been seeing this new AdSense unit quite regularly and really like it. The arrows scroll through other relevant ... Read more..

AVC (Fred Wilson’s Blog) Now Advertising Through AdSense

Sunday, April 6th, 2008 Posted in Web 2.0 | 1 Comment »

One of the great tech blogs on the web is Fred Wilson's AVC. While it is also one of the web's most popular blogs, apparently Fred is looking to grow ... Read more..

Microsoft Sends Letter to Yahoo Board; Gives 3 Week Notice

Saturday, April 5th, 2008 Posted in Web 2.0 | 2 Comments »

And with this, the Microsoft / Yahoo saga gets much more interesting... Microsoft delivered a powerful message to Yahoo's board and it came with a swift deadline: get the deal done ... Read more..

Ironic that Kijiji is Advertising via Adsense Here…

Thursday, January 31st, 2008 Posted in Photos, Web 2.0 | No Comments »

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Is Google Testing a New AdSense Feature? The ‘More Ads’ Button

Sunday, January 20th, 2008 Posted in Photos, Web 2.0 | 2 Comments »

I wrote earlier about Google's bizarre AdSense behavior on this blog. Tonight, I noticed another strange occurrence which appears to be a new feature that Google AdSense in testing. Tonight, ... Read more..

Google AdSense Optimization… Some Times Google’s So Good; Other Times, Not So Much

Friday, January 18th, 2008 Posted in Photos, Web 2.0 | 1 Comment »

I've spent a lot of time as a Google publisher and advertiser, and I am continually amazed by what they are able to accomplish for the small-medium sized business. It ... Read more..