As I posted earlier today, this is the last chance to order gifts online and have them delivered before Christmas… which means that e-commerce sites everywhere are sending emails to make sure you know the …

It’s no surprise that big brands represent a significant share of the iPhone’s top grossing iPhone applications. Here is another proof point: Electronc Arts itself represents seven of the iPhone’s twenty-five top grossing applications… each …

“AT&T and Apple could both gain by swapping talent.
Apple, send your marketing wizards to lend your partner a hand. It sorely needs help.
AT&T, send some engineers to redesign the iPhone to make better use of …

If you’re reading this blog:
you likely either own an iPhone or an Android device
… and you’ve likely read my coverage of the marketing blitzes around Droid and around Apple’s iPhone
… and you’ve probably seen the …

As Cyber Monday and the holiday season approach, Fortune notes that Macs are the most wished for computers (laptops and desktops) on Amazon. For laptops, the three “most wished for” products are the MacBook ($999), …

Consumers used to go to Apple’s iTunes because it was easier, cheaper and more effecient. Now compared to Amazon, it is is neither cheaper nor easier… Now I buy my music directly through Amazon (as …

Apple recenly added a new sort / finding path for iPhone apps: Top Grossing Apps. It is far from perfect and not at all based on your habits or your friends’ (it should be Facebook …

While you might disagree with Yelp’s method of getting their new iPhone Application upgrade through Apple’s review process – the fact remains that Yelp has innovated and pushed the boundaries from a consumer, development and …

I regularly write about trends in online advertising and the aggressive roles that Apple and ESPN in particular have taken with innovative, rich-media units.
It seems as though rich take overs are occurring in two …

Yet another awful, poorly timed email from Apple. At this point, I should start a weekly post about email campaigns from Apple…
Today’s email says: “Thanks for purchasing iPhone 3GS. Welcome to your iPhone 3GS: We …

I would feel bad criticizing Apple’s email marketing campaigns, but I have spent plenty of time applauding their other advertising efforts (see here, here and here).
Yesterday, Apple reminded me to insure my iPhone …

I have criticized Apple’s email marketing efforts before (here and here)… but this one takes the cake:
Your iPhone 3G hardware coverage is about to expire
Don’t say good-bye.
Extend your coverage with the AppleCare Protection Plan.
This email …