Yet another awful, poorly timed email from Apple. At this point, I should start a weekly post about email campaigns from Apple…
Today’s email says: “Thanks for purchasing iPhone 3GS. Welcome to your iPhone 3GS: We …

I would feel bad criticizing Apple’s email marketing campaigns, but I have spent plenty of time applauding their other advertising efforts (see here, here and here).
Yesterday, Apple reminded me to insure my iPhone …

I have criticized Apple’s email marketing efforts before (here and here)… but this one takes the cake:
Your iPhone 3G hardware coverage is about to expire
Don’t say good-bye.
Extend your coverage with the AppleCare Protection Plan.
This email …

Early indications are that the iPhone 3GS launch has been a success – there were “100,000s of pre-orders” and, thanks to Apple’s pre-launch reservations and purchases, the experience was clean and efficient. But just as …

On a day when data was released surrounding the Palm Pre’s launch and Apple announced the iPhone 3GS, the clear loser was the Palm Pre and its carrier.
Palm: -6.5%
Sprint: -2.9%
Apple: -0.6% (rebounded from -3% after …

Rumors of the new iPhone are making their way around the web (see Business Insider). They are good looking and would cause iPhone enthusiasts to wish they had them… but the color alone wouldn’t cause …

A week after Apple took over ESPN.com to attack Microsoft’s latest campaign…
And two months after they shook up ESPN.com with a terrific iPhone ad….
And over a year after promoted Leopard on NYTimes.com…
Apple released another terrific …

For subscription services, one of the core business measurements is new / lost subscribers. Read the quarterly earnings transcripts for companies like Comcast and you will realize how much attention is paid to subscription and …

This isn’t the first time that Apple and ESPN have aggressively experimented with unique, clearly custom ad integration on ESPN.com’s homepage. A little under two months ago, Apple ran an interactive expanding ad for the …

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It’s a staggering number: 1,000,000,000.
The iPhone App store launched in July of 2008 and grew faster than most anticipated – both inventory and adoption. The App Store’s 25,000 apps …

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1. GMail
The improved Gmail iPhone site is just that: improved. But a true GMail iPhone App would allow fuller cusotmizations, run faster, better integrate calendars and contacts… and soon …

First Microsoft had Lauren. Now they have Giampaolo, a “technically savvy” twenty-something looking for a computer that fits his $1,500 budget (higher than Lauren’s $1,000 budget).
Because Giampaolo’s budget is higher, he is actually able to …