At the poorly-attended breakfast session at TechCrunch 50 (maybe because its 8am) - ComScore has announced quietly that they are releasing a self-service model “in the next few days”. A publisher will be able to …

It’s July 4th weekend and I’m in Cape Cod… which means that I’ve now enjoyed several Dunkin’ Donuts iced coffees and wondered why the only DD coffee I can enjoy in California is brewed at …

Google entered the public web analytics game yesterday by expanding Google Trends beyond search queries and into web traffic. Just a couple years ago, we had two options for web data:
- Comscore provided detailed analytics …

Google today announced that they are moving Google Trends closer towards Quantcast and Compete’s territories… This is potentially big news - but it depends on how transparent Google decides to be and how well integrated …

If you’ve read this blog often enough, you’re aware that I’m a big fan of Quantcast. I’m also a fan of analytics software / providers and was excited to try out Compete’s new pay-per-usage analytics …

Last week I posted about using Quantcast to predict the 2008 election - and suggested that Obama and Romney were favorites based on a combination of aggregate numbers and acceleration of traffic.
That post resulted in …