Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

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Articles tagged with: ESPN

Adam Carolla Sets Podcast World Record: 550,000+ Downloads of Single Podcast
March 8, 2009 – 4:42 pm | 224 Comments

When Adam Carolla started his new podcast series, I wrote that radio and satellite radio was officially dead… why would talent like Adam Carolla stick with those formats when they can reach instant success via …

Apple iPhone Ad Shakes Up ESPN.com
March 8, 2009 – 4:17 pm | 290 Comments
Apple iPhone Ad Shakes Up ESPN.com

I’ve written about Apple’s innovative ad units before – in particular, on Yahoo.
And, I’ve criticized ESPN’s new ad formats before.
Today, the two came together in a great way: Apple is running another experiential, rich-media …

Adam Carolla’s Podcast: 1M Downloads… Radio, XM Officially Dead?
February 28, 2009 – 6:27 pm | 1,652 Comments
Adam Carolla’s Podcast: 1M Downloads… Radio, XM Officially Dead?

Last week, Adam Carolla transitioned from national radio talk show host. His contract with CBS prevents him from returning to radio (supposedly through 2009) – and in exchange, he is paid handsomely in the meantime.
So …

ESPN.com Wants to Make Sure You Know Valentines is Coming
February 12, 2009 – 6:15 pm | 593 Comments
ESPN.com Wants to Make Sure You Know Valentines is Coming

I spend a lot of time on ESPN – particularly their mobile properties… which for big media brands – really are the best available. And while I have been critical of ESPN.com’s relaunch, I respect …

Star Trek Takes Over ESPN.com… Four Months too Early
January 31, 2009 – 5:21 pm | 356 Comments
Star Trek Takes Over ESPN.com… Four Months too Early

On Super Bowl weekend, ESPN was able to sell its homepage with two massive rich-media Star Trek advertisements… you know, the new iMax move that comes out May 8th, 2009.
On a weekend when ESPN …

ESPN Beta – The Review (Beta)
December 7, 2008 – 7:05 pm | 612 Comments
ESPN Beta – The Review (Beta)

I have blogged regularly about how much I like ESPN and their internet business. In fact, I’ve gone so far as to say it’s difficult-to-impossible to complete with ESPN on content alone. And I’ve gone …

beRecruited and STACK Media Reaching Targeted, Large Audiences
August 30, 2008 – 9:28 pm | 296 Comments

July’s Comscore numbers for sports networks were released recently and STACK Media made it’s first appearance on the chart with 3.5 million uniques in July and importantly is the #1 platform for “active young men …

Fantasy Football 2.0 Via My Blog – You In?
August 8, 2008 – 3:04 pm | 342 Comments

I’ve written a fair amount about sports and the web… and some of my most active feedback / commenting has come through those posts.
So I’d like to try something: organizing a fantasy football league …

Sports Illustrated Moves Fantasy Football onto Facebook; Tries to Catch Up
August 3, 2008 – 4:26 pm | 200 Comments

Like it or not, fantasy football is important. According to the New York Times, 15.5 million people play fantasy football each year – about 86% of which are are male and 63% are under age …

Premium Content and Advertising… Content is King
June 14, 2008 – 9:08 pm | 288 Comments

I subscribe to ESPN’s Insider service… and I’ve written many times about why.
Today, while listening to my favorite radio show (The Thundering Herd), I noticed that ESPN started pushing ads directly into the programs. I …

beRecruited.com Appears on Atlanta’s 790 The Zone (WQXI)
May 22, 2008 – 8:02 pm | 328 Comments

beRecruited’s CEO Jeff Cravens joined Atlanta’s 790 The Zone sports-talk show The Afternoon Saloon. Jeff discussed sports recruiting, the beRecruited service and still found time to joke with local hosts Mike Bell and Chuck Oliver …

15 Websites / Services I’d Actually Pay For
May 8, 2008 – 10:09 pm | 677 Comments

One measure of a service’s utility and stickiness is its ability to charge for usage. Consequently, I regularly find myself asking, “Is this important enough to me that I’d pay for it?”
Here are some …