Announcing Dogpatch Labs Palo Alto & Europe
September 29, 2011 – 8:27 am | 349 Comments

In early September, we got the unfortunate news that the San Francisco Port Authority was closing Pier 38 (home to Dogpatch Labs San Francisco).

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Articles tagged with: Facebook

Vacationist & Facebook: Great Progressive Registration Example
February 8, 2012 – 10:58 am | No Comment
Vacationist & Facebook: Great Progressive Registration Example

I write a lot about Facebook as more than an acquisition tool – it’s a conversions tool, particularly through registration and activation. I bill it the “progressive registration” (read more here). Here is a terrific …

Leveraging Facebook for Startups: Part II, On-Facebook
January 29, 2012 – 7:20 pm | Comments Off
Leveraging Facebook for Startups: Part II, On-Facebook

Note: this article originally appeared on TechCrunch: 10 Ways to Leverage Facebook for Startups: Part II, On-Site
Part I: Off-Facebook Strategy
Part II: On-Facebook Strategy
Yesterday I discussed how to improve user acquisition, activation and activity by building …

How to Leverage Facebook for Startups: Part I, Off-Facebook
January 29, 2012 – 7:20 pm | Comments Off
How to Leverage Facebook for Startups: Part I, Off-Facebook

Note: this article originally appeared on TechCrunch: 10 Ways Your Startup Can Hook Into Facebook, Part I: On The Web
Part I: Off-Facebook Strategy
Part II: On-Facebook Strategy
Having already covered how startups can use search and Twitter …

Zappos Security Breach a Reminder that Facebook is the Web’s Identity
January 25, 2012 – 5:12 pm | Comments Off
Zappos Security Breach a Reminder that Facebook is the Web’s Identity

The Zappo’s security breach of a couple weeks ago was a reminder that your online passwords, data and activity are vulnerable… and to change your passwords often!

Philz Coffee, Free Wifi and Facebook Fans
January 23, 2012 – 6:42 pm | Comments Off
Philz Coffee, Free Wifi and Facebook Fans

I spent time working at Philz Coffee yesterday (now in downtown Palo Alto – and if you haven’t enjoyed Philz… hurry. It’s amazing coffee).

Be Actionable. Be Different. Facebook Listen & Read Buttons & Google Offers as Examples.
January 18, 2012 – 10:03 am | Comments Off
Be Actionable. Be Different. Facebook Listen & Read Buttons & Google Offers as Examples.

Before the holiday, I wrote that Facebook was testing “listen buttons” in the Ticker. I commented that it was sure to boost activity and conversions… but what happens when the ‘action’ graph expands and there …

More Thoughts on Facebook Messages / Facebook Email
January 16, 2012 – 7:44 am | Comments Off
More Thoughts on Facebook Messages / Facebook Email

I don’t claim to be great at email… But I am *way* worse on Facebook messages.
It is embarrassing how many emails I have missed over the months… and I should get some blame for …

Facebook Moving Sponsored Posts Above Ticker? Always a Balancing Act
January 13, 2012 – 8:23 am | Comments Off
Facebook Moving Sponsored Posts Above Ticker? Always a Balancing Act

Last week I wrote a post about the the balancing act of revenue versus user experience. These tug of wars appear all the time, for instance – while at eBay, I used to think a …

Starbucks Releases New Coffee Brew: Blonde Roast. Runs a Clever Facebook, Twitter Campaign.
January 11, 2012 – 10:24 am | Comments Off
Starbucks Releases New Coffee Brew: Blonde Roast. Runs a Clever Facebook, Twitter Campaign.

This is a fun, light post from always-socially-creative Starbucks.
Starbucks is unveiling a new coffee brew (the Blonde Roast) tomorrow (January 12th). In an effort to promote the new roast, they have created a social campaign …

Facebook Testing “Listen” Buttons in the Ticker
December 21, 2011 – 8:37 am | 3 Comments
Facebook Testing “Listen” Buttons in the Ticker

Below is a screenshot of Facebook testing new listen buttons in the news ticker alongside music apps like Spotify.

Bonobos Adds a Clever Twist to Viral Contest, Sharing.
December 20, 2011 – 4:46 pm | Comments Off
Bonobos Adds a Clever Twist to Viral Contest, Sharing.

Bonobos is currently running a viral giveaway on Facebook: Win a Wardrobe. Giveaways on Facebook aren’t unique – they are great ways to drive Facebook fans, sharing and awareness.

Facebook Messages: Uncomfortably Somewhere Between Chat, Messages & Email.
December 18, 2011 – 9:41 am | Comments Off
Facebook Messages: Uncomfortably Somewhere Between Chat, Messages & Email.

Two weeks ago I wrote that it’s time for Facebook to rethink email. Facebook messages is currently a hybrid between chat and lightweight email. Considering that each of us have Facebook email addresses (ie ryanspoon@facebook.com), …