It’s old news that big players like Google, Facebook and Amazon have (and continue to…) tried their hand at the local / deals space.
To be successful, each has to figure out how to make …

Below is a series of screenshots from within the Facebook iOS app that allows users to match their Facebook friends against their iPhone Contacts: “Find Friends on Facebook: Choose contacts on your phone to add …

Just a terrific, creative and well-timed use of the Facebook Timeline by Nike Basketball. Coinciding with the NBA Playoffs – and a handful of new sneakers for top stars like Lebron James, Kobe Bryant and …

Two trends within Facebook that I have written frequently about:
- Facebook Offers: which has morphed from a Groupon-like platform to an extension of their sponsored ad format

If you haven’t already, I encourage you to watch the Facebook IPO Roadshow video. It’s fascinating and well done. There is a ton in there worth discussing / pointing out, but I wanted to highlight …

I admire how much The Verge (by Vox Media) has bushed the boundaries on content presentation / visualization. For a blog-like content hub, The Verge looks entirely unlike it’s peers: TechCrunch, VentureBeat, Engadget, etc. It’s …

Last week I wrote about Facebook’s newsfeed clustering of posts published by the same applications.
While it is interesting as a signal of the newsfeed’s evolution – it is represents the larger theme of Facebook …

The below screenshots show a new module in Facebook newsfeed: “Trending Articles”. It is a clustering of popular posts based on Open Graph actions of similar types (in this case “read” articles).

I’ve written a few times about Dunkin Donut’s clever use of their Facebook fan page to spotlight fans and drive on-Facebook promotion. Dunkin Donuts would reward fans each week with a spotlight in their Facebook …

Ever look at Facebook’s homepage and think about the ratio of content to advertisement? It’s easy to overlook it because the feed itself is infinite. But the new page layout combined with the new ad …

We have seen three product moves from Facebook:
1. clustering of posts by topic
2. clustering of posts by type
3. promotion of applications (rather than just content)

This is relevant to two posts:
- Yesterday’s on the value of being a first mover, specifically on Pinterest; and
- Porsche moving users between their Facebook and Pinterest pages