Announcing Dogpatch Labs Palo Alto & Europe
September 29, 2011 – 8:27 am | 349 Comments

In early September, we got the unfortunate news that the San Francisco Port Authority was closing Pier 38 (home to Dogpatch Labs San Francisco).

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Articles tagged with: Facebook

Facebook Represents 7% of all Internet Visits
March 15, 2010 – 1:03 pm | 272 Comments
Facebook Represents 7% of all Internet Visits

According to new Hitwise data, 7.07% of all internet visits go to Facebook.
Google is the second largest at 7.03%.
And Yahoo is a distant third at 3.67%.

Follow McDonalds on Facebook, Are you Sure?
March 12, 2010 – 12:49 pm | 17 Comments

Several social media best practices – particularly on Facebook – come from big consumer brands: Dunkin Donuts, Starbucks, Rockstar, Vitamin Water, etc. McDonalds is arguably the biggest brand, but….
Go to McDonalds.com and notice prominent links …

Farmville Defaults to Facebook Credits
March 10, 2010 – 6:56 pm | 223 Comments
Farmville Defaults to Facebook Credits

I encourage you to read Eric Eldon’s piece on InsideFacebook about how Facebook’s most popular game, Farmville, now defaults to Facebook Credits and Payments.
As location and geo dominate the blog headlines (Twitter, Foursquare, Gowalla), …

Facebook iPhone Usage +20% from Post-Logout Promotion
March 8, 2010 – 11:23 am | 383 Comments
Facebook iPhone Usage +20% from Post-Logout Promotion

When discussing marketing and product strategies, I sometimes come across as a broken record! One of things I preach is the power of change. A button’s color, an ad’s call to action, or the placement …

Vitaminwater Connect: 100,000 Free Bottles Via Facebook
March 6, 2010 – 11:39 am | 624 Comments
Vitaminwater Connect: 100,000 Free Bottles Via Facebook

Vitaminwater has introduced its newest flavor: Vitaminwater Connect (named after Facebook Connect)… and they are giving away 100,000 free bottles of Connect to their 1.2 million Facebook fans. If you remember, over the last few …

As SERPs Get More Crowded, SEO Gets More Challenging (With New Opportunities)
March 3, 2010 – 3:07 pm | 293 Comments
As SERPs Get More Crowded, SEO Gets More Challenging (With New Opportunities)

Internet marketers used to optimize for the “first page” – in other words, being one of the top ten natural search results. While there was declining value with each search position, you could still derive …

3.5 Million Facebook Updates At Peak of Olympic Hockey Game
March 1, 2010 – 12:20 pm | 345 Comments
3.5 Million Facebook Updates At Peak of Olympic Hockey Game

Great stats from Facebook regarding the Olympic Hockey game yesterday afternoon:
Olympic Spirit: The sending of status messages on Facebook peaked Sunday at 2:29 pm PST and 2:54 pm PST during two significant goals in the …

Facebook Widgets Play Video
February 26, 2010 – 6:20 pm | 550 Comments
Facebook Widgets Play Video

As seen in the below screenshots, Facebook Widgets now feature and play video in-line (although I am not entirely sure that this is a new release – it is my first exposure to it). These …

January 2010: Facebook Passes Google in Visits; Yahoo in Uniques
February 24, 2010 – 4:06 pm | 623 Comments
January 2010: Facebook Passes Google in Visits; Yahoo in Uniques

According to Compete, January marked the month where Facebook passed Google in visits and Yahoo in Uniques… both are major accomplishments. Even if Compete’s data is not directly tracked – this is important directionally. In …

Happy Island Promotes Facebook Credits in Marketing
February 21, 2010 – 3:54 pm | 418 Comments
Happy Island Promotes Facebook Credits in Marketing

It was a big week for Facebook Credits:
- Facebook Apps that Exclusively Use Credits Now Featured on Games Dashboard (Friday)
- Facebook’s Increasing Focus on Credits Prompts Developer Speculation (Thursday)
- PayPal Integration Shows Facebook Wants to …

Key to Trust is Real Identity
February 21, 2010 – 10:57 am | 307 Comments
Key to Trust is Real Identity

The article “Can You Trust a Facebook Profile?” describes the “surprising truth” that “Overall people were remarkably honest in representing themselves”:

The Facebook Connect Makeover: Great Facebook Presentations
February 19, 2010 – 1:02 pm | 274 Comments
The Facebook Connect Makeover: Great Facebook Presentations

I have been asked several times recently for great Facebook Connect presentations and takeaways from our Dogpatch Labs / Facebook event (which you see here). Below are a handful of great presentations and demos. Any …