Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

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Articles tagged with: Google

Amazon Local Deals, Now Promoted Within Amazon Deals
May 17, 2012 – 7:17 am | Comments Off
Amazon Local Deals, Now Promoted Within Amazon Deals

It’s old news that big players like Google, Facebook and Amazon have (and continue to…) tried their hand at the local / deals space.
To be successful, each has to figure out how to make …

#TrendingOnGoogle+
May 8, 2012 – 2:07 pm | Comments Off

I haven’t logged into Google Plus in a little, so I cannot tell if this is a new feature or a result of my infrequent usage – nevertheless, I was taken aback by Google’s new …

Google Takes to ESPN to Promote Google Plus, Group / Event Followings
March 25, 2012 – 8:28 am | 2 Comments
Google Takes to ESPN to Promote Google Plus, Group / Event Followings

If you’ve been watching any television recently, you’ve surely seen the barrage of ad spots for Google Chrome, Google Plus, and Internet Explorer 9. I understand Google’s effort but am generally confused by advertising specifically …

Be Actionable. Be Different. Facebook Listen & Read Buttons & Google Offers as Examples.
January 18, 2012 – 10:03 am | Comments Off
Be Actionable. Be Different. Facebook Listen & Read Buttons & Google Offers as Examples.

Before the holiday, I wrote that Facebook was testing “listen buttons” in the Ticker. I commented that it was sure to boost activity and conversions… but what happens when the ‘action’ graph expands and there …

More Thoughts on Facebook Messages / Facebook Email
January 16, 2012 – 7:44 am | Comments Off
More Thoughts on Facebook Messages / Facebook Email

I don’t claim to be great at email… But I am *way* worse on Facebook messages.
It is embarrassing how many emails I have missed over the months… and I should get some blame for …

Google Currents: A Reminder about Mobile UI
December 22, 2011 – 9:03 pm | Comments Off
Google Currents: A Reminder about Mobile UI

Below are three screenshots from Google Currents on the iPhone (Google’s Flipboard-like product). Rather than commenting specifically on the Currents product, I wanted to share three themes I was reminded of when first using the …

Google+ Navigation Crowded with Google+ Promotions.
December 5, 2011 – 9:48 am | Comments Off
Google+ Navigation Crowded with Google+ Promotions.

Here’s the Google+ right column. It’s getting awfully crowded / busy and its one large promotion for Google+ functions / features:

Google Chrome Better Promoting Chrome Apps
November 2, 2011 – 9:25 am | 60 Comments
Google Chrome Better Promoting Chrome Apps

Google has rolled out a new Chrome homepage that allows users to toggle between “most visited” websites and Chrome Applications. It also creates a navigational panel at the page’s footer.

Google+ Shared Circles Causes Surge in Followers
September 27, 2011 – 4:57 pm | 341 Comments
Google+ Shared Circles Causes Surge in Followers

Yesterday Google+ created shareable, public circles. And, as power user Robert Scoble suggested, engagement and usage has surged. In less than a day, I’ve had over 1,000 people follow me. That is entirely attributable to …

Facebook Search = Social Graph + Like Graph
September 1, 2011 – 8:10 am | 17 Comments
Facebook Search = Social Graph + Like Graph

Twitter search is becoming more intelligent and powerful.
Google Search is becoming more social.
And here’s an example of Facebook doing both:

Google Adds Persistent Header, Footer to New Gmail Theme.
August 1, 2011 – 8:11 am | Comments Off
Google Adds Persistent Header, Footer to New Gmail Theme.

Persistent headers / footers have become common, hip design treatments. It of course makes sense: actionable links / content follow you throughout the page… so better navigation is always nearby & easy.

Google Unveils New Ad Units: Email-able Ads
July 27, 2011 – 12:45 pm | 8 Comments
Google Unveils New Ad Units: Email-able Ads

Over the past couple days, I have been seeing the following ad units in my GMail accounts:
- the top sidebar ad is prominently separated from others
- it is in an entirely different treatment that includes …