Facebook is testing several new Facebook Ad formats – recently rolling out surveys and ‘become a friend’ buttons inside the ad units. These are additional ways to brands and marketers to engage with their audience …

If you live in San Francisco and love coffee, you likely know about Blue Bottle Cafe – it is arguably the best coffee in the city, has a rabid fanbase and was made famous by …

InsideFacebook’s PageData tool is useful in understanding trends in Facebook usage, marketing and pop-culture. It is also a powerful way to track a brand’s success on Facebook – and if they are engaging in marketing …

I write a lot about Starbucks and their social media activity – in part because I drink a lot of their coffee and in part because they are one of the best big brands doing …

Starbucks was named the “Most Engaged Global Brand” in Charlene Li’s ENGAGEMENTdb study. I have written about Starbucks as a leading example of Facebook marketing (“A Lesson in Facebook Marketing and Engagement“) – this …

Starbucks is approaching 3,000,000 Facebook Fans (a huge number – they have 220,000 Twitter followers) and is engaging those users to find out how to better utilize Facebook and their popularity:
Starbucks Coffee Company: About to …

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1. GMail
The improved Gmail iPhone site is just that: improved. But a true GMail iPhone App would allow fuller cusotmizations, run faster, better integrate calendars and contacts… and soon …

My Starbucks Via samples arrived and that gave me a chance to do an instant coffee tasting / review. The video review is below (shot using my new Flip Mino HD… awesome). Even as a …

A little more than a month ago, I wrote about Starbucks new instant coffee: the Starbucks Via. My free samples have since arrived and I plan to do a review once I prepare and taste …

It looks as though Starbucks is chasing the instant coffee market… which is typically aimed at bargain, price-based shoppers (far cheaper than getting a $2-$4 coffee in the stores). Convenience is also a factor as …

Unlike many regular coffee drinkers, I actually quite like Starbucks. I plan to write further about this, but Starbucks is innovative, open to consumer feedback (hence the Pikes Place brew) and make consistently good coffee. …

Want a free cup of coffee tomorrow?
Just roll into your local Starbucks at 12est / 9pst for a free serving of Starbuck’s new Pike Place Roast – a smooth drip coffee that is being …