beRecruited Growth Continues; Rock Mountain News Coverage
February 10, 2009 – 8:38 pm | Comments

It’s been a great couple months for beRecruited. By all measures, traffic and site-usage are ramping very nicely (more than doubling in the last calendar year).

Perhaps more importantly though, our recruiting metrics are growing …

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Articles tagged with: Twitter

Michael Jackson Drives Perez Hilton to Record 2m Uniques in Day
June 30, 2009 – 7:58 am | Comments
Michael Jackson Drives Perez Hilton to Record 2m Uniques in Day

Michael Jackson’s death was remarkable in several ways - one of which was what it signified for news delivery and discovery. Like millions of others, I first found out through Facebook, Twitter, text messages… all …

Starbucks’ 3 Million Facebook Fans: A Lesson in Facebook Marketing, Engagement
June 19, 2009 – 1:46 pm | Comments
Starbucks’ 3 Million Facebook Fans: A Lesson in Facebook Marketing, Engagement

Starbucks is approaching 3,000,000 Facebook Fans (a huge number - they have 220,000 Twitter followers) and is engaging those users to find out how to better utilize Facebook and their popularity:
Starbucks Coffee Company: About to …

10% of TechCrunch’s Traffic Comes from Twitter
June 15, 2009 – 9:51 pm | Comments

Want to know the value of being a “Suggested User” on Twitter? Jason Calacanis offered $250,000 to lock in that slot for two years. Twitter rejected the overture.
But TechCrunch has one of those coveted …

Tweetmeme’s Meteoric Rise Reveals Twitter’s Search Issue
June 8, 2009 – 8:51 pm | Comments
Tweetmeme’s Meteoric Rise Reveals Twitter’s Search Issue

Techmeme has become one my primary navigational sources for daily reading / news (others include email, Google RSS, Facebook, NYTimes, TechCrunch, etc). Twitter isn’t yet there because it is simply too noisy to be efficient. …

Twitter Media Campaign: Followers, Custom Twitter Widget & Promotion
June 6, 2009 – 2:02 pm | Comments
Twitter Media Campaign: Followers, Custom Twitter Widget & Promotion

Twitter is a powerful marketing lever for communications, traffic acquisition and user interaction (read more here). But to leverage Twitter, the fact is that you need to build a following… a task that is particularly …

Facebook Ads for Pages Now Include “Become a Fan” Links
June 3, 2009 – 10:09 am | Comments
Facebook Ads for Pages Now Include “Become a Fan” Links

Facebook Pages are powerful ways to communicate with users, customers and fans… but the power is predicated by the size of its audience (a lesson well demonstrated by Twitter). Thus, it’s a natural move for …

Bit.ly Adds ‘Pass Through’ Metrics - Hugely Valuable
June 1, 2009 – 9:13 pm | Comments
Bit.ly Adds ‘Pass Through’ Metrics - Hugely Valuable

I have written before that data around referral traffic could be a business model for both Twitter and Friendfeed. And as Twitter’s growth accelerates, I believe this more than when I wrote the article one …

Facebook Vanity URLs = Big SEO Boost for Facebook
May 31, 2009 – 9:28 am | Comments
Facebook Vanity URLs = Big SEO Boost for Facebook

Facebook’s vanity URL push (covered by TechCrunch) is a big deal for two reasons:
- the direct business model opportunity
- traffic via natural search
Let’s leave the business model alone for the now as it is …

Twitter Best Video Worm Hits - But It’s Also a Short URL Effect
May 30, 2009 – 2:18 pm | Comments
Twitter Best Video Worm Hits - But It’s Also a Short URL Effect

There is a worm actively going around Twitter encouraging users to view the “best video” - which is cloaked in a short url (juste.ru/…). Twitter actively and quickly responded with a short, strange message:
“No matter …

Sprint’s Meet the Palm Pre Launch Campaign is Terrific
May 25, 2009 – 5:17 pm | Comments
Sprint’s Meet the Palm Pre Launch Campaign is Terrific

11 days and 7 hours remain until the much-anticipated Palm Pre launch… at least that’s what Sprint’s ad campaign has drilled in my head (again and again). The ads are running on sponsorships across major …

NBA Launches Player Cam, Facebook Connect for Conference Finals
May 24, 2009 – 6:12 pm | Comments
NBA Launches Player Cam, Facebook Connect for Conference Finals

The NBA clearly has MLB.tv envy…
And it’s not a bad thing! (now if only the NFL would start experimenting)
I have written before that Major League Baseball is the only major sports league to grasp the …

David Ortiz on Facebook Shows Why Some Are Afraid of Social Media
May 12, 2009 – 5:06 pm | Comments
David Ortiz on Facebook Shows Why Some Are Afraid of Social Media

Despite the big traffic and abilities to engage with consumers, some brands are still afraid of social media. Most grasp the power of social media (from blogging to widgets and from Facebook to Twitter), but …

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