In April, I wrote a response to Mark Cuban’s “Does ESPN.com have a Twitter Problem“. My premise was that Twitter is a huge, (relatively) under-utilized platform for ESPN to break news, engage with fans and …

Twitter search is becoming more intelligent and powerful.
Google Search is becoming more social.
And here’s an example of Facebook doing both:

Twitter recently rolled out their native image product (with other media types apparently on the way). It’s a simple integration that makes a ton of sense from a product perspective… particularly for Twitter mobile.

Google Plus now has 20m+ users and a the press can’t get enough of it. The obvious question is what does engagement look like both near and long-term. One indicator is referral traffic. So here …

Groupon, Rue La La, Gilt Group, etc have built big businesses atop big email lists and great email marketing.
Twitter has beefed up their email efforts by delivering notifications for retweets, mentions and favorites by your …

The more I play with Apple’s iOS5, the more impressed I am with the Twitter integration.
And the more aware I am of the potential impact it has on Twitter…
But why isn’t Facebook integrated instead or …

Having played with Apple’s iOS5 for a couple days, here are two big thoughts and a few brief ones after that:

I write a lot about “in the river” marketing – which is all about leveraging the power of existing, engaged traffic to deliver relevant, actionable messaging / marketing / promotions. You can see lots of …

After reading the rave reviews, I traded in Twitter’s iPhone App for Tweetbot. It’s great – glossy, fast and customizable.

A little over a year ago, I wrote about Facebook’s post-logout promotion of Facebook Mobile – which helped to significantly increase iPhone usage (+20% in a week).

Meanwhile, another giant social / mobile player is …

For much of today, my blog was unaccessible because Media Temple had a far-reaching outage.
After unsuccessfully trying to reach my site, I was made aware of this through Twitter (why no email correspondence?)… with …

This Twitter post / ad from Darrelle Revis of the New York Jets is a reminder that ads need to be relevant. And relevancy is a function of voice AND message. This is precisely why …