Grand Theft Auto IV’s First Week Sales: $500mm and 6mm Units | RyanSpoon.com

Grand Theft Auto IV’s First Week Sales: $500mm and 6mm Units

GTA IV somehow proved to be even bigger than the expectations. Tomorrow morning, Take Two Interactive will report that Grand Theft Auto IV:

- Sold 3.6 million units in the first day
- Sold 6 million units in the first week
- Hit $500 million in sales in the first week

The New York Times notes that these results beat analyst expectations by 20%.

To put this in perspective, last weekend’s opening of Iron Man brought in a record-breaking $201mm globally… GTA IV did 2.5x that. Of course unit prices are drastically different - but these are massive numbers.

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2 Responses to “Grand Theft Auto IV’s First Week Sales: $500mm and 6mm Units”

  1. […] Ryan Spoon wrote an interesting post today on Grand Theft Auto IV’s First Week Sales: $500mm and 6mm UnitsHere’s a quick excerptTomorrow morning, Take Two Interactive will report that Grand Theft Auto IV:. - Sold 3.6 million units in the first day - Sold 6 million units in the first week - Hit $500 million in sales in the first week … […]

  2. […] IV??s First Week Numbers: 500mm and 6mm UnitsAmazing statistics from first week of GTA IV.http://ryanspoon.com/blog/2008/05/06/grand-theft-auto-ivs-first-week-sales-500mm-and-6mm-units/HyperStat Online: An Introductory Statistics Textbook and Online …An introductory-level textbook […]

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