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TechCrunch 50 Winner: FitBit is my Prediction

Submitted by Ryan Spoon on September 10, 2008 – 3:29 pmComments

I spent the last few days at TechCrunch 50 and, while I won’t be present at the ‘award ceremony’, I’d like to predict the winner… both of which are not traditional Web 2.0 companies.

In fact, the highlights of the conference for me were around mobile and off-.com where innovation appears to be happening faster and more interestingly. There were great presentations and launches for .com sites (ie Hangout, VideoSurf) – but top to bottom, the mobile space was really impressive… and this will be a continuing trend as the mobile web becomes more efficient, more widespread and more usable thanks to new mediums and devices. FitBit, Swype, MyTopia and others were all standouts.

With that out of the way, my TechCrunch 50 winner was FitBit. Outstanding little device with amazing form factor: it can be worn anywhere and at any point (unlike the Nike Plus gadgets). It’s also available at an unbeatable price point: $99. Better yet, it syncs wirelessly and has a full web interface to track your progress, health and friends. Awesome. This will be *the* holiday gift of 2008 (assuming it ships on time). It’s also an important product for a serious issue: health.


My only critique: the website offers relatively little information about the product despite offering pre-orders…. I assume this is a consequence of remaining quiet until their TC50 launch. It’s tough to ask for $99 without any meaty information. Also, this image is clearly photoshopped… badly:

Popularity: 2% [?]

  • I have read first two paragraphs, i have no time right now to read the rest, but i have bookmarked your blog for further reading.
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  • They should have given more information about this product, and put a little words that can attract buyers.
  • the company who offers this product should have created more info about this one, this a way to attract more buyers for the product just like getting insurance consumers or customers often look for great deals to deal with.
  • Too bad the information that the website caters about the products are insufficient. In these tough times, we can't afford purchase products blindly. Otherwise we won't have a run for our money.
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