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2009 Predictions: iPhone Gaming Will Replace Nintendo and Sony

Submitted by Ryan Spoon on December 29, 2008 – 1:10 pmComments

My 20 Digital Media Predictions for 2009 series continues with a story (The Dream iPhone) that tangentially sits atop Techmeme at the moment.

Most of the talk about the below iPhone v2 mock ups are about the full keyboard. My initial take was around the Nintendo-Gameboy-like controller: A/B buttons and control pad:

While I do not think that mocked up ‘joystick-lite’ is the solution, it brings me to one of my 2009 Predictions:

iPhone Gaming Will Progress Beyond Novelty

I’ve written before about the iPhone’s rapid destruction of handheld gaming systems (sorry Sony PSP, Nintendo DS, and others). Portable gaming systems are struggling as the iPhone (and others) offer full gaming consoles within a phone, messaging system and internet device. How can the PSP and DS compete?

Right now, they are only competing on game quality, which comes in two forms:

1. Production quality (titles, graphics, etc)
2. Control quality (the DS for instance offers a more engaging, hands-on experience)

Currently, the iPhone is taking market share because its price point and ease of use. It has yet to truly compete on game quality because, like it or not, the games are all novelties. The games have solid graphics (not amazing – but consumers don’t expect a portable PS3) – but the game-play is generally weak: tilt the phone and move jerkily right, left, forward, backward. This is fun for a little – but doesn’t offer longterm game-play. In the current format, will a Mario Brothers or Madden Football exist? Simply put: no.

But in 2009, game-play will be solved and we will be willing to fork over $10.00 – $25.00 for big titles that offer extended play.

Someone will figure out how to add a control pad atop the screen. Someone will figure out how to layer that with the accelerometer. Someone will figure out how to make successful titles like Madden Football, Metroid, Mario, Little Big Planet, etc iPhone compatible. The Gameboy solved it for years and iPhone developers will do it in 2009… beating Nintendo and Sony in the process.

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  • thanks a lot for that amazing post! I like you blogs!
  • I doubt you could get the control scheme of more complex games down on an iphone. There just wouldn't be enough precision. Also Mac has always been bad at the gaming industry, why would they suddenly jump into the forefront? Nintendo and Sony will still dominate for years, Im sure of that.
  • There has always been talk of cell phones taking over for gaming handhelds. The reason this didn't happen was because of performance. At this current point in time, performance is not an issue. Another reason is brand loyalty and this is still true today. Casual and hardcore gamers trust the Sony and Nintendo brands for portable video games. The iPhone has a lot more casual games that may not be able to satisfy a person for more than a short time (maybe 20 minutes or less).

    The next generation of iPhone could dominate the portable gaming market if they focus on that market.
  • Hmm, there seems to be a lack of screen real-estate to incorporate a control pad. The more entertaining games on the iPhone right now make use of either the touch-screen or accelerometer controls. I guess it will be a strong contender for casual games but I doubt it would be able to replace the Nintendo or Sony consoles, they were built for gaming after all.
  • Sorry - I should have been more explicit. I am considering the iPod Touch to be a big player here as well - and it had a massive Christmas. For the non-phone users, the Touch will replace Sony / Nintendo.
  • Hi,
    I think you forget the main users of Nintendo DS etc. These are usually kid and I don't think parents want the little dreams to have an full featured phone.

    Rocking Regards,
    Marco
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