Widgetbox Breaks 100m Monthly Uniques, Introduces Facebook Connect


Today Widgetbox reached a significant milestone in its three-year history: 100,000,000 monthly uniques (covered by TechCrunch here). Measured by Quantcast, our widgets are now seen by 100.5m unique users each month and served over 700m times - representing more than 2x growth in the last year: widgetbox-100m-uniques-quantcast Those users are split evenly between men and women (51% / 49%) and have sweet spot of 35-49 and 18-34 year olds (35% and 30% respectively):

demographic-gender-quantcast demographic-age-bracket-quantcast

Also worth noting: only 1% of those 100m uniques are on Facebook - meaning our core audience is distributed across a long tail of 100,000s of domains.

Of course, Facebook is a current priority for Widgetbox and we are focused on also growing that audience. Widgetbox has now introduced Facebook Connect - enabling users to share / publish their widgets directly within the Facebook Feed.

Below is an example of a widget published through Facebook Connect (notice the 'play' button overlayed atop the widget's icon):

facebook-connect-widget-in-the-feed

When clicked, the widget expands and is fully interactive... directly within the Facebook Feed:

facebook-connect-widget-in-the-feed-play