beRecruited.com had a terrific 2009 - as a recruiting platform, an athletic network and a business (covered in the Sports Business Daily here). During 2009, the beRecruited platform drove nearly 7,000,000 recruiting connections between high school athletes and NCAA coaches. Those connections resulted in beRecruited athletes reporting commitments to more than 1,500 different colleges and universities in 2009.
beRecruited is a 'freemium' business model: users can upgrade to "Deluxe Memberships" which include premium tools (like the College Tracker) and increased exposure within search results. Subscriptions are both monthly and lifetime.
Here are some of the 2009 usage numbers:
Number of Athlete Logins: 3.15 million Number of Connections: 6,984,354 Number of Photos Added: 405,632
- Males accounted for 59.63 percent of the new student-athletes that registered with the site; the females accounted for more than 40 percent of new athletes in 2009, a significantly higher percentage than in previous years
- California generated the most registered athletes, followed by Texas, Florida, New York, Illinois, Georgia, Ohio, Pennsylvania, Michigan and North Carolina
- Football athletes were the most active on the site, logging in more than 500,000 times. Other sports generating at least 200,000 athlete logins included baseball, basketball, track and field, soccer, volleyball, swimming and softball
- Volleyball college coaches were the most active on the site, leading a growth in activity for women’s college sports in 2009