JibJab is looking for a product and social media guru who is excited about: - joining the 2nd fastest growing website according to Comscore - working on the web's best Facebook Connect integration (by my account at least!) - being part of a terrific, smart and fun team - and impacting a big, exciting part of their business
Director, Marketing / Product at JibJab Media Location: Greater Los Angeles Area General Business, Distribution, Product Management, Marketing
JibJab is seeking a passionate, entrepreneurial product & marketing maven to lead its most promising everyday greetings vertical: birthdays. The Director will have his or her own P&L and will be responsible for product development, customer acquisition, monetization, and ongoing engagement. This role is equal parts entrepreneur, product manager and quantitative marketing dynamo and you should love being accountable for results.
- Drive results by working directly with engineering staff, analytics personnel, and content team members. You will be accountable for business results and you will have the tools to succeed. - Create full-cycle marketing plans, from user acquisition through the resulting sale and, ultimately, retention. - Gather evolving business requirements and define responsive product features and specifications. You will drive specifications through the engineering lifecycle to deployment, iteration, and optimization. - Research competitive products and others in the space in order to assess, recommend, and implement breakthrough customer acquisition strategies. - Enhance monetization opportunity in your vertical via established distribution partners and new channels you identify.
- Must possess tactical experience with Facebook Platform, SEO/SEM and email marketing. Resumes without these qualifications will not be considered. - Experience in product development for consumer Internet products is essential. You must understand how to work in a startup web organization with folks across the functional spectrum. You love our engineers almost as much as you love our customers. - Ability to dig into and crunch on imperfect data. You love spreadsheets almost as much as you love hunches and assumptions! - Ability to work autonomously and to get hands dirty. You are comfortable with ambiguity and you are a proven self-starter happy in a start-up. - Deep understanding of social networking and search engine marketing. Your thinking needs to be current, but you should have enough experience to know the difference between hot trends and proven strategies. - Experience with a content-driven, programming-oriented product is a major plus. Company Description
JibJab is a leading provider of digital greetings and online entertainment. From irreverent viral videos to offbeat eCards and personalized Starring You!® products, JibJab has been at the forefront of innovating online media for over 10 years. In 2009, the company reached new heights with over 180 million visitors, 265 million content views and a thriving direct-to-consumer premium business model thanks to the herculean efforts of 36 artists, technologist and business people passionate about reinventing the traditional media model. JibJab is backed by Polaris Venture Partners, Overbrook Entertainment and Sony Pictures Entertainment.