I saw this sponsored post atop my Facebook feed the other day:
- 64 Facebook friends like Game of Thrones
- 1 of those is Mark Zuckerberg
- I had not yet liked Game of Thrones, despite thinking its the single best show on television
It's a reminder that: - Cocial relevance is powerful - Klout as a concept is extra powerful (Mark Zuckerberg as a Game of Thrones fan carries a little more weight!) - Content is still king. Great content will draw large, connected audiences (64 friends are fans - most within a 7 hour window) - Game of Thrones on Facebook has grown rather strongly - adding 100,000 fans / week, 250,000+ likes / day, and improving their reach ratio
