Using Web 2.0 to Build Your Brand


672525791 This afternoon, I wrote a post about using web 2.0 to land a start up gig (or at least grow your personal 'brand'). Then, thanks to SlideShare, I came across these two presentations which cover roughly the same topic ... but much more creatively and interestingly. The first presentation is about using and contributing to web 2.0, which in turn fosters a public, online identity. The author apparently arrived at IBM after being identified through her blog. The second is about using the web within a company to improve culture, connect with peers, and be more effective.... Quite honestly, the first presentation makes more sense to me... but worth flipping through the slides nonetheless.

The Gen-Y Guide to Web 2.0 @ Work

Web 2.0 @ Work: In Pursuit of Passion