Introducing: Mastering Facebook in Kindle and Paperback
February 21, 2012 – 8:53 am | Comments Off

I’m excited to announce that I’ve turned the last 2+ years of Facebook blog posts into a book focused on Facebook: exciting campaigns, product development, virality, and platform developments. There are 200+ screenshots in the …

Read the full story »
Web 2.0

Mobile

Advertising

Social Media

Web Design

Mobile, Pop Culture, Web 2.0 »

Call Elmo Facetime iPhone App is Simply Genius
May 22, 2012 – 8:07 am | No Comment

A very quick post to highlight the Call Elmo iPhone app because it is absolutely terrific and genius. The application essentially mocks the Facetime experience – but instead of a friend calling, Elmo calls. And once you pick up the call, your face appears in a mini-screen – just like Facetime. It’s brilliant in its simplicity… and in the model.
Read the full story »

Popularity: 1% [?]

Next Generation NikeID Goes Beyond Colors: Patterns & Logos
May 21, 2012 – 5:50 am | Comments Off
Next Generation NikeID Goes Beyond Colors: Patterns & Logos

I spend a lot of time writing about next generation commerce… and we invest in compelling companies and models like ShoeDazzle and Wantful (as examples). For years, people have pointed towards NikeID as an example …

Amazon Local Deals, Now Promoted Within Amazon Deals
May 17, 2012 – 7:17 am | Comments Off
Amazon Local Deals, Now Promoted Within Amazon Deals

It’s old news that big players like Google, Facebook and Amazon have (and continue to…) tried their hand at the local / deals space.
To be successful, each has to figure out how to make …

Facebook Launches Mobile Friend Finder, Overtakes Mobile App
May 16, 2012 – 5:24 pm | Comments Off
Facebook Launches Mobile Friend Finder, Overtakes Mobile App

Below is a series of screenshots from within the Facebook iOS app that allows users to match their Facebook friends against their iPhone Contacts: “Find Friends on Facebook: Choose contacts on your phone to add …

Nike Basketball’s Beautiful Facebook Timeline In Time for NBA Playoffs
May 15, 2012 – 7:28 am | Comments Off
Nike Basketball’s Beautiful Facebook Timeline In Time for NBA Playoffs

Just a terrific, creative and well-timed use of the Facebook Timeline by Nike Basketball. Coinciding with the NBA Playoffs – and a handful of new sneakers for top stars like Lebron James, Kobe Bryant and …

Facebook Offers In The River Promotion
May 14, 2012 – 9:22 am | Comments Off

Two trends within Facebook that I have written frequently about:
- Facebook Offers: which has morphed from a Groupon-like platform to an extension of their sponsored ad format

Amazon Brings All 7 Harry Potter Books to Kindle Lending Club
May 10, 2012 – 11:51 am | Comments Off
Amazon Brings All 7 Harry Potter Books to Kindle Lending Club

This is pretty significant news out of Amazon: all seven Harry Potter books are now available in the Kindle Lending Club. It is the all-time bestselling book series and is a testament to Amazon’s willingness …

NYTimes Mobile Paywall
May 9, 2012 – 4:39 pm | Comments Off

Not a ton to say here except that:
- I reached the New York Times paywall
- And it is visually very bold / intrusive

#TrendingOnGoogle+
May 8, 2012 – 2:07 pm | Comments Off

I haven’t logged into Google Plus in a little, so I cannot tell if this is a new feature or a result of my infrequent usage – nevertheless, I was taken aback by Google’s new …

Jetsetter’s Email Preference Flow
May 7, 2012 – 2:39 pm | Comments Off
Jetsetter’s Email Preference Flow

Email unsubscribe flows are typically binary: either super simple to unsubscribe (how it should be) or super convoluted (having to uncheck preferences, confirm email addresses, etc). This is a clever flow by Jetsetter because it …

Microsoft Deal Strategy from 2009-2012: Yahoo, Nokia, Skype, Nook.
May 6, 2012 – 11:52 am | Comments Off
Microsoft Deal Strategy from 2009-2012: Yahoo, Nokia, Skype, Nook.

This is the front page of Tuesday May 1st’s Wall Street Journal. It’s a well done graphic overlaying Microsoft’s big-dollar entrances into “markets where it lags behind rivals”:

Facebook Roadshow: Advertising Revenue by Product Extension
May 3, 2012 – 4:28 pm | Comments Off
Facebook Roadshow: Advertising Revenue by Product Extension

If you haven’t already, I encourage you to watch the Facebook IPO Roadshow video. It’s fascinating and well done. There is a ton in there worth discussing / pointing out, but I wanted to highlight …

The Verge’s Mobile Navigation Sidebar
May 3, 2012 – 7:06 am | Comments Off
The Verge’s Mobile Navigation Sidebar

I admire how much The Verge (by Vox Media) has bushed the boundaries on content presentation / visualization. For a blog-like content hub, The Verge looks entirely unlike it’s peers: TechCrunch, VentureBeat, Engadget, etc. It’s …